Increase sales activity through channel partners in the Northeast region
Collaborate with channels’ sales teams to identify opportunities for new business through their sales process including sales collateral, joint customer presentations, marketing support and other sales enablement/GTM activities
Generate partner-initiated revenue
Demonstrate a Sales/marketing orientation, with a high level of knowledge of the security market
Act as a business partner to partners and provide “industry expert” executive level selling practices while delivering clear differentiation, to identify sales opportunities
Establish and expand partner relationships, including those at the senior management level
Build trust and credibility with the partners and ensure effective communication between them and Entrust
Develop a pipeline of qualified sales prospects by working with a network of channel partners
Create demand for Entrust products/services emphasizing the value of Entrust’s products, services and messaging
Create demand by understanding business challenges, by delivering entry point value statements, value propositions, and by identifying the key buying influences in a complex sales environment
Demonstrate a teamwork ethic
Ability to collaborate, communicate and engage with wider internal stakeholder communities: Territory sales, Marketing, Sales Engineering, Inside Sales, Professional Services, Finance, Operations
Team with Professional Services and Business Development associates to deploy and execute account strategies and coverage
Communicate technical aspects of product and service offerings to customers and prospects
Follow-through and research technical/integration questions that may be outside the scope of knowledge
Negotiate partnership agreements to meet specific channel partner needs
Requirements
Must be able to lawfully work within the US and have unrestricted work authorization for US
Demonstrated a track record of proven success with partners in Northeast territory
Strong track record of success in generating partner-initiated revenue
Partner sales orientation, with a high level of knowledge of the security market
Background in the IT security industry involving hardware and/or software
Competent working with both IT Distribution and Reseller Channels
Financial acumen to be able to create financially sound sales strategies
Ability to develop senior level relationships
Can present effectively to small and large groups
Successful track record of enabling and expanding ‘sell thru’ and ‘new’ sales opportunities through channel partners
Experience collaborating with channels’ sales teams to identify opportunities for new business through their sales process including sales collateral, joint customer presentations, marketing support and other sales enablement/GTM activities
Clear understanding of the various business and partnership models for channel partners of all sizes, in addition to how to develop and grow/expand sales within partners
Competent with SalesForce.com – quoting, reporting, and account based knowledge