Shape Global Strategy: Represent your region in a cross-functional team to develop and execute a forward-looking global category strategy, leveraging local market insights and trends.
Drive Regional Roadmaps: Contribute to the creation of technical roadmaps tailored to your category and region.
Ensure consistent category reporting, guide budget and strategic planning, and analyze profitability to identify growth opportunities.
Engage Key Customers: Build market knowledge through direct customer interactions, inform solution development, and help convert high-value sales opportunities.
Gather and apply market and competitor insights to identify growth potential and inform strategic decisions.
Regularly assess sub-category and brand performance, identifying opportunities to enhance consumer appeal and drive category growth.
Lead Growth Initiatives: Initiate and guide cross-functional teams to implement annual growth plans and innovation projects.
Partner with Sales to expand the opportunity pipeline and support targeted prospecting for “must win” customers.
Collaborate with digital and go-to-market teams to develop impactful campaigns and sales tools, and train teams on category trends.
Consolidate regional customer insights to prioritize innovation opportunities, develop business cases, and drive strategic change.
Coordinate new product launches with global teams, ensuring strong value propositions backed by consumer insights and competitive analysis.

8–12+ years’ experience in category, segment or strategic marketing leadership roles preferably in B2B food ingredients or adjacent solution‑driven categories
Some familiarity with category or adjacent category knowledge – if category knowledge limited than strong synergistic ingredient knowledge
Demonstrated ownership of categories, segments, or portfolios with clear commercial accountability
Experience supporting new category development, innovation pipelines, and growth initiatives rather than only mature portfolios
Comfortable being measured on pipeline, conversion, and growth, not awareness or reach
Thinks in terms of where to play / how to win, not only campaigns
Experience operating in regional and global matrixed organizations
Proven track record working closely with Sales, Innovation/R&D, and technical teams
Strong exposure to consultative selling environments
Comfortable with ambiguity and live problem-solving

Total Rewards Package – Competitive salary and performance-based pay recognizing your contributions to our success
Comprehensive Benefits & Wellness Support – Health, long-term savings, and resources for your physical, mental, and emotional well-being
Flexible Work Arrangements – We value flexibility to support you both professionally and personally
Career Growth – Learning, training, and development opportunities.
Employee Recognition Program – A culture of real-time appreciation, with personalized recognition rewards globally
Employee Referral Program – Refer top talent and earn a bonus if they’re hired

Senior Manager, Marketing, Savory, B&B, T&HS

Key skills