Take the lead in managing account teams, projects and programs
Develop, organize and manage PR and IMC campaigns
Develop and maintain deep knowledge of clients and the industry, including trends and issues that may affect clients, their competitors and stakeholders
Provide strategic counsel to clients to aid their PR and broader marketing campaigns
Guide the development of and deliver client-ready written materials, including press releases, client communications, social posts, ensuring documents are accurate and aligned with client strategy
Lead client discussion on projects, both on team calls and in 1:1 communications to keep clients informed of status and next steps
Work with team to develop strategic recommendations and presentations to clients, based on data and insights
Develop media strategy and pitches and pitch stories to reporters/outlets; oversee team pitching efforts
Offer insights and strategic recommendations to clients, influence decisions
Report on project outcomes, metrics, analytics
Own portions of the new business process, including developing insights from research to impact strategic recommendations, as well as tactical development
Monitor team billing and flag discrepancies, possible over/under billing; advise team on billing status
Coach and mentor staff; provide constructive feedback to help develop agency colleagues
May have direct reports; meet weekly with team and help them set and achieve their professional goals
Requirements
Minimum 5 years (AM) to 7 years (SAM) healthcare agency experience or mix of agency and in-house pharma/biotech/medtech experience
B.A. or B.S degree in communications, marketing, business administration or related field
Excellent time management skills and attention to detail
Proficient at media materials development, excellent written and verbal communications skills
Ability to perform under pressure in a fast-paced environment while maintaining a positive, collegial work environment