Product Enablement Manager

Crunchtime provides operations management software for multi-unit restaurants. The Product Enablement Manager owns go-to-market product enablement for Sales Engineers and Technical Account Managers, building onboarding and certification programs, supporting release readiness, and launching the company-wide GTM Learning Management System.

Responsibilities:

• Own onboarding and readiness programs for Sales Engineers (SEs) and Technical Account Managers (TAMs), covering product depth, demo certification, solution design, and technical validation for all suite products
• Run ongoing SE and TAM enablement, including storytelling workshops, competitive technical deep dives, new-feature training, and value-based demo coaching
• Partner with Product and Product Marketing to build and manage an enterprise-wide product enablement framework covering launch tiers, release readiness, and certifications
• Author and maintain GTM product playbooks, demo flows, persona guides, and competitive battlecards, while serving as the primary product SME across go-to-market teams
• Support technical curriculum within AE and CSM onboarding and monitor company-wide certification metrics to report team readiness and impact to leadership
• Co-deliver Camp Crunchtime (our first-week onboarding experience for every new GTM hire), while keeping core messaging and curriculum up to date
• Lead the implementation and launch of the GTM Learning Management System (LMS), establishing learning paths, content structure, and CRM integrations

Requirements:

• 5+ years of experience as a Sales Engineer, Solutions Consultant, TAM, or in technical/product enablement within a B2B SaaS environment
• Deep product aptitude with the ability to articulate complex technical workflows and demonstrate software through business-outcome storytelling
• Proven track record partnering with Product and Product Marketing teams on product launches, readiness programs, and go-to-market execution
• Direct experience implementing, administering, or building curriculum within a modern Learning Management System or enablement platform
• Strong instructional design and writing skills with a history of creating high-impact playbooks, hands-on labs, and formal demo certification programs
• Hands-on experience with restaurant technology, workforce management, or multi-unit hospitality operations platforms
• Prior experience executing value selling methodologies within technical presales and customer success workflows