Campus Marketing and Development Manager

Hillel International is hiring a Campus Marketing and Development Manager to lead digital and direct mail fundraising and marketing campaigns for two campus Hillel organizations. The role develops data-driven strategies, manages campaign execution and analysis, and supports donor engagement and stewardship.

Responsibilities:

• Serve as the primary professional responsible for digital and direct mail fundraising and stewardship efforts for two campus Hillel organizations with dynamic and sophisticated fundraising needs, including:
• Digital fundraising (email, website, texting, social media)
• Direct mail
• Wealth screening and comprehensive grassroots pipeline management, including top prospect donor portfolio building
• In-depth data analysis leading to data-informed fundraising strategies
• Overall brand support, including consultation on cohesive design
• Web support as it pertains to fundraising
• Major fundraising event support (registration and RSVPs)
• Lead audience growth and acquisition efforts to build up parent, alumni, community member, and donor database
• Post fundraising-related content across social media and web platforms
• Clean and upload campaign data to CRM
• Create an annual fundraising and marketing strategy that includes stewardship touchpoints, appeals, renewal messaging, and email newsletters
• Optimize campaigns at an advanced level using data-driven strategies, including segmentation, A/B testing, personalization, and audience targeting to maximize donor engagement and revenue
• Create and distribute mass-communications (email, direct mail, text) for fundraising and stewardship touchpoints
• Provide in-depth analysis of campaign performance and leverage these findings for future campaigns in order to meet or exceed annual fundraising goals
• Incorporate digital marketing best practices in copy, imagery, and video with an expectation that you’ll bring relevant and current trends of the nonprofit marketing and fundraising fields
• Lead direct response fundraising efforts, including texting campaigns and Giving Day initiatives
• Collaborate with fundraising and student-facing staff on campus to ensure brand cohesion and powerful storytelling
• Manage multiple timelines and projects concurrently

Requirements:

• 4-5 years of experience in marketing and/or fundraising in the non-profit space
• Proven success in planning and executing digital and multichannel campaigns
• Excellent written communication skills with the ability to craft compelling fundraising messages
• Excellent project management and organizational skills, with keen attention to detail
• Client service mindset and ability to manage multiple stakeholders effectively, including high-level and strong collaboration with external clients
• Mastery of data analysis and audience segmentation to drive campaign performance
• Experience with CRM/databases for donor management and reporting
• Exceptional graphic design skills using Canva, Adobe Suite, or similar software to create donor-focused marketing materials
• Experience with email marketing platforms (MailChimp, Constant Contact, My Emma, etc.)
• Passion for entrepreneurship, innovation, and Jewish life
• prior Hillel experience a plus