Partnerships Marketing Manager

Railbookers Group is seeking a Partnership Marketing Manager to lead and grow partnerships across its source markets. The role owns partner relationships, joint marketing programs, and partner revenue performance, while identifying growth opportunities and managing campaign budgets and results.

Responsibilities:

• Partnership strategy: Develop and execute partnership marketing plans across all source markets, aligned with the Director of Partnership Marketing
• Partner performance reviews: Lead monthly business reviews with partners, presenting performance data, revenue results, insights and growth opportunities
• Growth opportunities: Work with the Director of Partnership Marketing, the Business Development team and the Analytics team to identify and pursue growth within current partnerships, and to evaluate and onboard new partners
• Relationship management: Own and strengthen relationships with key partners, serving as the main point of contact and escalation point, and communicating regularly to grow business together
• Joint campaigns and promotions: Lead the creation and execution of co-marketing campaigns and sales promotions with partners that drive revenue and reinforce key brand messaging
• Negotiation and budgets: Negotiate partner marketing commitments and promotional terms, and manage partnership marketing budgets, tracking spend and return on investment
• Analysis and reporting: Partner with the Analytics team to define KPIs and monitor partnership performance, including sales data, booking trends and campaign results. Deliver regular insight presentations to partners and senior leadership
• Partner communications: Ensure special offers, deals and new products are communicated to all partners consistently and on time
• Business Development support: Work closely with the Business Development team on trade shows, partner and travel agent training, and sales materials
• Partner portals: Oversee all partnership portals, keeping brand and messaging accurate and up to date
• Team support: Mentor and guide coordinators and other team members supporting partnership activity
• Performs other duties as assigned

Requirements:

• 5+ years of experience managing partnerships, strategic alliances or key accounts
• Proven track record of growing partner revenue through joint marketing programs and promotions
• Experience negotiating partner agreements and managing marketing budgets
• Ability to manage and prioritize multiple partners and projects in a fast-paced, changing environment
• Excellent organization and planning skills
• Strong business writing, presentation and communication skills, including with senior partner contacts
• Comfortable working with data to measure performance and present insights
• Advanced skills in Microsoft Word, PowerPoint, Excel and Outlook; experience with CRM or database tools
• Candidates must reside in Tennessee and be able to meet the Nashville in-office requirement
• Experience in the travel industry