Principal Product Manager - Vertical Partnerships

Constant Contact is hiring a Principal Product Manager to shape and grow its partner ecosystem through product strategy and innovation. The role owns partner-driven product experiences across industry verticals, from identifying and validating opportunities to launching integrations and measuring their business impact.

Responsibilities:

• Own the product strategy, roadmap, and launch of partner-driven experiences across multiple industry verticals
• Build a reusable vertical model: define how we identify, validate, and enter a new vertical, and which components carry over from one to the next
• Define and ship integrations, embedded experiences, co-built offers, templates, and marketplace listings with partners including platforms, industry associations, networks and franchises, agencies, resellers, ecommerce providers, and AI companies
• Work with engineering on APIs, data flows, authentication, and integration quality, including reliability, security, and ongoing maintenance
• Identify where AI can speed up partner and customer onboarding, content creation, and automation, and prioritize it with engineering and design
• Run discovery with partners and customers, then turn it into a clear roadmap and prioritized backlog
• Design and run pilots with defined success criteria, then make scale, change, or stop decisions based on the data
• Align and drive cross-functional teams across Design, Engineering, Sales, Sales Engineering, Customer Support, Customer Success, Marketing, Legal, Finance, Data, and Strategic Partnerships to deliver partner products. You’ll set direction and priorities through influence, shared goals, and clear communication. Together you’ll define packaging, pricing, rev-share and co-sell models, launch plans, partner enablement, and ongoing support for each partner product
• Set and track the metrics for each partner product, including partner-sourced accounts, activation, attach rate, retention, expansion, ASP, and revenue
• Share what you learn, coach colleagues informally, and help raise the quality of partner-product practice

Requirements:

• 8+ years in product management
• Experience taking a product from an unclear problem through validation, MVP, and launch
• Comfort discussing APIs, integrations, data models, and system design with engineers, and writing clear technical requirements
• Vertical SaaS or industry-specific partnership experience
• Experience with rev-share, co-sell, or embedded distribution models
• Experience linking product work to business results such as acquisition, revenue, attach rate, or retention
• Experience turning customer and market insight into product decisions
• Track record of leading cross-functional work and driving results through influence
• Ability to make sound decisions with incomplete information and to define structure where little exists
• ideally in B2B, SaaS, platform, marketplace, or partner-integration products
• ideally with an external partner or integration
• for example, Real Estate, financial services, or home services
• ideally for small business or vertical audiences