Manager, eCommerce Marketing - Golf Galaxy

DICK’S Sporting Goods is a sports retailer seeking a Manager, eCommerce Marketing to lead marketing strategy, digital experiences, content, and campaign execution for Golf Galaxy. The role drives customer engagement, conversion, retention, and revenue while influencing cross-functional priorities and developing a team of Planners and Specialists.

Responsibilities:

• Own the strategy, roadmap, and performance outcomes for assigned eCommerce marketing capabilities
• Translate enterprise priorities into actionable marketing, content, and customer experience plans
• Establish annual and seasonal growth strategies that drive athlete engagement, conversion, retention, and revenue
• Monitor business performance and identify opportunities to optimize results
• Develop recommendations supported by customer insights, analytics, and market trends
• Lead planning and prioritization of digital experiences, content strategies, and campaign activations within assigned area
• Partner with Merchandising, Product, Technology, and Marketing teams to improve customer journeys and athlete engagement
• Ensure content, personalization, campaigns, and experiences align with enterprise business priorities
• Drive continuous optimization of site experience, discoverability, and customer relevance
• Champion testing, innovation, and customer-focused improvements
• Lead execution planning for major business moments, seasonal campaigns, category priorities, and marketing initiatives
• Partner with Loyalty, Brand Marketing, Media, and Merchandising teams to maximize demand generation opportunities
• Ensure campaigns are integrated, customer-centric, and optimized across digital touchpoints
• Review performance and lead post-campaign recommendations to improve future results
• Serve as the primary business lead for assigned capabilities and initiatives
• Influence prioritization, resource allocation, and investment decisions impacting growth and athlete experience
• Lead complex projects requiring alignment across multiple teams
• Communicate strategy, business performance, risks, and opportunities to senior leadership
• Lead, coach, and develop a team of Planners and Specialists
• Build organizational capability through effective performance management, coaching, and development
• Foster a culture of accountability, collaboration, innovation, and customer obsession
• Identify process improvements that improve team effectiveness, scalability, and operational excellence

Requirements:

• Bachelor's Degree
• 7-10 years experience
• Marketing, Business, Merchandising, Communications, or a related field
• Experience in eCommerce, retail, and/or merchandising, with a strong analytical mindset and excellent communication skills