Content Marketing Manager

LOT 29 is seeking a Content Marketing Manager to strengthen brand awareness and drive engagement through strategic content initiatives. The role plans, creates, distributes, and optimizes content across web, email, and social media while maintaining consistent messaging for culinary and foodservice audiences.

Responsibilities:

• Developing content calendars
• Crafting compelling copy for web, email, and social media
• Collaborating with internal stakeholders to highlight product stories, quality standards, and brand values
• Analyze content performance
• Optimize campaigns based on data
• Ensure messaging is consistent across digital channels
• Managing creative briefs
• Coordinating with designers or agencies
• Maintaining a clear, cohesive brand voice suited to culinary and foodservice audiences

Requirements:

• Content strategy and planning skills, including experience building editorial calendars and aligning content with marketing objectives
• Strong writing, web content creation, and storytelling skills tailored to digital and social platforms
• Foundational knowledge of digital marketing and content marketing, including audience targeting and campaign optimization
• Research, editing, and proofreading skills to ensure accuracy, clarity, and brand consistency
• Experience working with analytics tools to measure content performance and apply insights
• Ability to work independently in a remote environment, manage multiple projects, and meet deadlines
• Bachelor's degree in Marketing, Communications, Journalism, or related field, or equivalent practical experience
• Familiarity with food, hospitality, or CPG industries is beneficial, particularly premium or chef-focused brands