Staff Product Designer

Taptap Send is a global cross-border fintech company building digital financial services for emerging markets. The Staff Product Designer will set the visual and experiential direction of the brand while building the design system and launching new products across mobile, web, and internal tools. The role partners across product, engineering, growth, compliance, and go-to-market to turn ambiguous, high-stakes problems into shipped customer and business impact.

Responsibilities:

• Brand and visual evolution. Push our identity somewhere distinct and memorable without losing sight of the fact that people come to us to complete an important financial task and should leave feeling rewarded for it. Visual distinctiveness in service of trust, not in tension with it
• The design system. Expand it from a component library into real infrastructure: tokens, motion, content patterns, and the documentation that lets a small team ship consistently across mobile, web, and internal tools
• New product offerings. New surfaces and new lines of business, taken from a rough hypothesis to a shipped product with measurable impact on customers and on the business
• The craft bar. You hold the standard for what great looks like here, and you're the person who helps make the call on when something is genuinely done
• Define the design direction for a brand used across four continents, and see your decisions reach customers within weeks rather than quarters
• Take ambiguous, high-stakes problems — new markets, new products, unfamiliar regulatory terrain — and turn them into shipped work, not decks
• Use AI tooling to compress the distance between idea and reality: prototype in hours, run more experiments than a team our size should be able to, and hand engineers front-end work that already sits close to spec
• Build the system, the brand, and the products on top of them, rather than choosing one lane
• Set the craft standard for a growing design team and raise the bar for everyone around you through the work itself

Requirements:

• Your portfolio shows range and depth. Consumer mobile products you took from ambiguity to launch, plus evidence of systems thinking — not just screens, but the structure underneath them
• Craft fundamentals are table stakes for you. Visual hierarchy, typography, content strategy, micro-animation, information architecture. We're not going to teach these; we're going to learn them from you
• You reach for AI tools as naturally as design tools. LLM-assisted prototyping, code editors, component generation, workflow automation — and you have a point of view on where they genuinely increase velocity versus where they produce plausible-looking work that fails in the details
• You sweat the details and know which ones to trade away. Pixel-perfect where it matters, pragmatic where it doesn't, and clear about the difference
• You care deeply about our customers. You've either lived something close to their experience — sending money home, navigating financial systems that weren't built for you — or you're the kind of designer who does the work to understand it, and puts the use case at the center of every system you build
• You're comfortable being the most senior designer in the room. You influence roadmaps through evidence, prototypes, and shipped artifacts rather than authority
• Fintech, marketplaces, or other high-trust consumer categories are a plus