Partner Marketing, Manager

Woolpert is a global leader in architecture, engineering, and geospatial services that combines design excellence with cutting-edge technology. The Senior Manager, Partner Marketing will lead the marketing strategy and execution for Woolpert's strategic partnership with Google, developing joint go-to-market initiatives, strengthening cross-company relationships, and driving pipeline growth and co-selling opportunities.

Responsibilities:

• Own the marketing relationship with Google, serving as Woolpert's primary marketing liaison for joint marketing initiatives
• Develop and execute annual joint marketing plans aligned with Woolpert's Digital Innovations growth objectives
• Build relationships with Google Cloud marketing, partners, and sales teams to increase awareness of Woolpert's capabilities and strengthen co-selling opportunities
• Plan and execute integrated partner marketing campaigns, webinars, events, customer stories, thought leadership, and digital programs with Google
• Develop Googler-focused marketing programs that educate Google sellers and technical teams on Woolpert's capabilities and differentiators
• Translate complex Digital Innovations capabilities—including Agentic AI, cloud modernization, machine learning, and geospatial technologies—into compelling customer and partner messaging
• Create partner sales enablement materials, including presentations, battle cards, one-pagers, case studies, and success stories
• Collaborate with Industry Marketing and Regional Marketing to activate partner campaigns across priority markets and regions
• Measure and report on partner marketing KPIs, including campaign performance, partner engagement, pipeline influence, co-selling opportunities, and marketing ROI
• Manage and coach one Partner Marketing Specialist, providing direction, prioritization, and professional development

Requirements:

• Must be able to travel up to 25% of the time
• 8+ years of progressive experience in product marketing, commercialization, strategic marketing and/or partner marketing
• Experience commercializing complex technical solutions and services
• Experience partnering with sales, technical and executive leaders
• Experience developing integrated marketing campaigns and go-to-market initiatives
• Experience managing strategic technology or alliance marketing relationships and joint go-to-market programs
• Experience leading projects and mentoring marketing professionals
• Partner and alliance marketing
• Joint go-to-market planning
• Integrated marketing campaign development
• Sales enablement
• Marketing communications and messaging
• Project management
• Cross-functional collaboration
• Data-driven marketing and KPI reporting
• Working knowledge of the Google Cloud ecosystem, including GCP, Vertex AI, Google Gemini, and Google Maps APIs
• Experience supporting cloud, AI, geospatial, or digital technology partnerships
• Experience working with geospatial technology, consulting, or professional services organizations
• Experience working within global, matrix organizations