Senior Product Marketing Manager - Core

Eve is redefining legal technology for plaintiff law firms, and they are seeking a Senior Product Marketing Manager to own the positioning, messaging, and launch strategy for EveOS. This role is crucial in defining how Eve's product is explained and marketed, ensuring a coherent narrative that resonates with key personas.

Responsibilities:

• Own the core positioning and messaging framework for EveOS’s product pillars (Intake, Agents, Auditor, Analyst, Atlas), keeping it coherent as the platform evolves
• Develop differentiated, buyer-relevant messaging for our key personas - firm owners, managing attorneys, and operations leads - and translate complex product capabilities into plain, compelling value
• Serve as the market's voice to Product, bringing buyer research, competitive signal, and customer insight into roadmap and packaging conversations
• Build the core narrative assets the rest of GTM depends on - the master pitch, the product story, the demo narrative, and the messaging that enablement, demand gen, and launches all execute against
• Produce the product narrative on Eve's website, translating the positioning and product story into the site's core messaging so the market-facing narrative stays consistent
• Support competitive positioning against the legal AI landscape, building a defensible point of view on how Eve wins and feeding it into monthly positioning updates
• Own analyst relations by briefing and influencing the analysts who shape how the legal AI category gets defined and who belongs in it
• Partner with Sales Enablement and PMMs so your positioning shows up accurately in collateral, training, and every release
• Win the category and craft messaging that connect Eve's capabilities to outcomes attorneys care about

Requirements:

• 7+ years of product marketing experience in B2B SaaS or legaltech, with a track record of owning positioning and messaging for a core product or platform
• Sharp writer and storyteller who can turn technical AI depth into a narrative a busy attorney understands
• Think in frameworks and are fluent in competitive messaging, category design, and buyer thinking - can explain not just what a product does, but why it wins
• Genuinely curious about the market, and talk to customers, sales reps, and prospects to ground messaging in reality rather than assumption
• Strong cross-functional partner, comfortable influencing Product, Sales, Events, Content and Marketing and keeping one consistent story across all of them