Product Manager-Marketing

TekniPlex is a global team of problem-solvers focused on innovations in materials science. The Product Manager-Marketing will lead and manage the product line, develop product strategies, and oversee product lifecycle management to drive market success.

Responsibilities:

• Own and maintain the product plan which includes current portfolio ownership and future opportunities
• Analyze portfolio performance metrics including revenue, gross margin, volume, price realization, and market share, converting data into strategic actions
• Own the product roadmap, defining a 3–5-year horizon for new product introductions, reformulations, and portfolio rationalization via key trends to drive share gains, share of wallet increases, other future growth
• Establish and monitor product launch KPIs including adoption rate, trial-to-repeat, revenue ramp, and gross margin
• Develop and maintain a structured competitive benchmarking framework, tracking competitor product portfolios, pricing moves, and technology investments
• Conduct Voice of Customer (VOC) research and technology reviews with key Commercial partners and external customers to identify unmet needs and define new product offerings
• Monitor and drive action related to regulatory and sustainability trends that impact product formulation, packaging design, and market positioning
• Support Market and business revenue cases for an investment to move the business forward and secure profitable growth potential for IPS
• Demonstrate qualitative and quantitative decision making for proposing business investments for the segment
• Define and maintain pricing strategy and rebate governance for the product line
• Develop and execute go-to-market launch plans for new products including value proposition, channel strategy, pricing rollout, and sales training packages
• Partner with Demand Generation and Corporate Communications in developing sales and marketing tools for IPS
• Create customer-facing technical and commercial collateral (data sheets, application briefs, battle cards, ROI calculators) that translate product capabilities into buyer value
• Drive market connections through customer innovation meetings, tradeshow and industry conference attendance
• Ability to tactically implement strategies, often requiring but not limited to in-market tasks relating to customer interactions, industry conferences, etc

Requirements:

• Minimum of 5–7 years of progressive experience in product management, product marketing, or commercial management in packaging, specialty chemicals, or similar manufacturing industries
• Bachelor's degree is required
• Ability to travel up to 50%
• Strong analytical and qualitative assessment skills
• Excellent written and verbal communication skills
• Acute attention to detail with ability to assess at macro level
• Demonstrate initiative, integrity and results-oriented mindset
• Ability to work effectively in a cross-functional team environment
• Demonstrated ability to develop and defend strategy, build product roadmaps, and present investment recommendations to senior leadership
• Strong financial acumen including profit management, cost structure analysis, and business case development
• Fast learning, willing to take initiative and enjoy working in a dynamic environment
• Strong motivation and work ethic with the ability to work independently remotely, travel and balance multiple projects with competing deadlines
• Working knowledge of Microsoft Excel, PowerPoint, and Word
• Experience working across multiple regions or global organizations
• MBA
• Experience with ERP systems, CRM platforms, and project management tools