Designer - Production & Brand

Cro Metrics is a growth marketing agency focused on redefining growth through digital experiences. They are seeking a production and brand designer to create high-quality, on-brand creative for various channels, including paid media and email campaigns.

Responsibilities:

• Produce paid media ad creative for Meta, Google, LinkedIn, and programmatic, to platform specs
• Design email and SMS creative for email platforms (Klaviyo, Braze, Iterable, or similar), including responsive layouts and template systems
• Build landing pages and A/B test variations from written briefs and hypotheses
• Work within established brand systems and guidelines, keeping every deliverable visually consistent across clients
• Use AI tools throughout your workflow, including ideation, asset generation, ad variants, and iteration
• Manage multiple concurrent projects and clients, communicating proactively about capacity and timelines
• Prepare clean, well-organized files for handoff to developers, media buyers, or lifecycle marketers
• Explain the reasoning behind your creative choice, such as how a deliverable addresses the brief, hypothesis, or brand

Requirements:

• 3–6+ years experience designing for brand, paid media, lifecycle/email, or similar
• Hands-on experience designing paid social/display ad creative to platform specs
• Hands-on experience designing email and/or SMS creative for an ESP
• Strong Figma proficiency: fast, clean, well-organized files
• A portfolio showing production-quality work across paid media, email/SMS, and web
• Comfort working within existing brand systems rather than designing from scratch
• Active, demonstrated use of AI tools in your daily design workflow
• Self-directed, detail-oriented, and reliable under deadline
• AI is a hard requirement, not a preference. This role requires active, demonstrated use of AI tools in your daily workflow
• Experience at a CRO, experimentation, or growth marketing agency
• Familiarity with A/B testing or personalization platforms (Optimizely, VWO, or similar)
• Basic motion/video ad creative experience
• Bonus points for experience in digital, UX or UI design