Product Manager 3

VARITE INC is seeking a Product Manager/Product Owner to build and improve site-wide capabilities across digital technologies, data, and integration platforms. The role drives platform, personalization, and conversational AI capabilities by defining product requirements, prioritizing roadmaps, collaborating with design and engineering teams, conducting research, and measuring initiative outcomes.

Responsibilities:

• Lead the evolution of company's platform capabilities, developing them as critical infrastructure for the company's consumer and enterprise solutions
• Use data, customer and competitive insights, and industry standards to identify opportunities for new capabilities and compelling experiences — including chat and conversational AI touchpoints
• Assess new market opportunities and strategic areas of growth within our audience
• Collaborate with internal and external partners to drive a wide range of research (E2E reviews, audits, user testing, A/B testing, analytics deep dives)
• Create business cases outlining projected impact for each initiative to prioritize the roadmap
• Work with Experience Designers on customer journeys, UX flows, and page designs
• Translate requirements into feature specs/user stories with clear acceptance criteria for engineering
• Define goals, set priorities, and drive a backlog of features adapted to your markets
• Actively manage ambiguity and change within the product backlog
• Assess and report on results of initiatives vs. expected impact
• Align key partners on vision, roadmap, and prioritization of platform capabilities
• Present convincingly to executives, partners, and users/customers
• Make tough trade-off decisions to maximize impact

Requirements:

• Working knowledge of GenAI/LLM-powered product patterns (chat interfaces, conversational flows, retrieval-grounded responses) — enough to scope requirements and partner effectively with engineering, even without a deep technical background
• Experience working cross-functionally with design and engineering teams — user stories, UX flows, customer journeys
• Strong day-to-day execution: backlog grooming, writing tickets, setting up test cases
• Highly analytical; relentless focus on using data (A/B testing, E2E reviews, audits) to drive measurable outcomes
• 5+ years of experience as a Product Owner or Product Manager in a technology-focused organization
• Proven experience conceptualizing, defining, building, and releasing products on a web/mobile ecosystem, with solid understanding of web technologies
• Familiarity with how GenAI/LLM and chat-based solutions fit into a broader product — you don't need to write the models, but you should be comfortable defining requirements, evaluating trade-offs, and asking the right technical questions
• Experience leading Agile-based development teams
• Articulate in defining product requirements, functional specs, and user stories
• Excellent verbal/written communication, collaboration, analytical, and presentation skills to influence stakeholders and partners
• Able to set goals and contribute to strategic initiatives for a team
• Ability to build positive relationships across functions within a large organization
• Passion for learning about industry and technology trends, especially in AI/ML and personalization
• 3-5+ years of product management/product owner experience, ideally spanning web/mobile platforms; experience with personalization, segmentation, or conversational/chat-based products a strong plus
• Nice to have: exposure to Adobe Experience Platform or similar tools (AEM, Target, Audience Manager, CDPs, testing/targeting/analytics platforms)