Wesfarmers OneDigital is building Australia's leading data and digital retail ecosystem, underpinned by AI across everything we do. We operate across four pillars - loyalty, data, retail media and AI, turning millions of customer interactions into insights that shape how Australians shop, live and connect.
The Product & CX team within OneDigital sets the product vision, experience strategy and delivery standards for shared digital products. The team brings together product management, product operations, customer experience design, research and optimisation to ensure products are customer‑led, commercially grounded and re‑imagined through AI‑driven insights, personalisation and automation.
The Senior UX Designer is responsible for leading the design of customer experiences across OneDigital's shared digital products, like OnePass, to ensure solutions are intuitive, accessible and grounded in customer needs and insights.
The role combines strategic thinking with hands-on UX research and design execution, partnering closely with Product Managers, Engineers and business stakeholders to translate customer and business requirements into high-quality digital experiences. The Senior UX Designer champions human-centred design practices, contributes to experience strategy, and explores emerging technologies, including AI, to create innovative, scalable experiences that improve customer outcomes and drive measurable value for the Group.
This role also plays a key part in elevating design quality, supporting design consistency across products, and helping foster a strong customer-centric culture across OneDigital.
This is a 12 month fixed term contract.
What you’ll be doing
· Experience strategy and design leadership: Lead the design of intuitive, accessible and customer-centred experiences across shared digital products, contributing to experience strategy and ensuring solutions align to customer needs and business objectives.
· Customer discovery and insight: Leverage customer research, analytics, feedback and behavioural insights to identify opportunities, validate concepts and inform design decisions.
· End-to-end UX design: Drive the design process from discovery through to delivery, creating user flows, journey maps, wireframes, prototypes and detailed interaction designs.
· AI-enabled experience innovation: Explore and apply AI, personalisation and emerging technologies to enhance customer experiences, improve usability and create innovative solutions.
· Cross-functional collaboration: Partner closely with Product Managers, Engineers, Researchers and stakeholders to shape product direction and deliver high-quality customer outcomes.
· Design systems and quality: Champion UX best practices, accessibility standards and design system adoption to ensure consistency, scalability and quality across digital products.
· Experimentation and optimisation: Use experimentation, usability testing and performance data to continuously refine experiences and improve customer and business outcomes.
· Advocacy and capability building: Promote a customer-centred mindset, share design expertise and contribute to the growth of design capability and culture across OneDigital.
What you'll bring to the table
· Significant experience in UX design within digital product environments, ideally with subscription or loyalty products, with a strong track record of designing customer-centered experiences from discovery through to delivery. We value breadth of experience and transferable capability and encourage candidates from diverse backgrounds to apply.
· User experience design; interaction design; design thinking and human-centered design practices; customer research and usability testing; journey mapping and prototyping; accessibility and inclusive design; stakeholder collaboration; data-informed decision making; AI-enhanced experience design; designing for AI-powered experiences.
· Design and prototyping tools like Figma and Figma Make; design systems; customer research and usability testing platforms like Lyssna and Askable; digital analytics tools; experimentation platforms; AI-enabled design and productivity tools; agile delivery tooling.
· Customer-focused, curious about AI and emerging technology, creative, collaborative, empathetic and proactive, with a passion for solving complex problems and improving experiences through design, insight and emerging technology.
· Tertiary qualification in Human-Centered Design, User Experience Design, Interaction Design, Digital Design or a related discipline (or equivalent practical experience).
Key Team Member Benefits
To support you at work, what you value in life and in the community, our team member benefits include:
· Fantastic career and development opportunities within your role and across a diverse range of businesses within the Group
· Convenient city location
· Modern and spacious end of trip facilities
· Supported Learning opportunities
· Paid leave to volunteer within the community
· Hybrid working – we balance working together with working flexibly
· A team member discount card and discounts across a range of businesses – including Bunnings, Kmart, Target, Officeworks, Clearskin Care and Kleenheat Gas
· Free OnePass membership
Next steps
If this sounds like your next career move, then click on the ‘Apply’ button now! Please note that we may commence interviewing candidates prior to the application closing date.
