Associate Director of Product Management, Ad Integrations

Best Buy is one of the nation’s largest retail media networks, and they are seeking an Associate Director of Product Management for Ad Integrations. The role involves owning the vision and strategy for partner integrations that enhance their advertising capabilities, leading a team of product managers, and establishing metrics for success in programmatic supply and data interoperability.

Responsibilities:

• Define and own the multi‑year strategy and north‑star vision for advertising integrations across onsite and offsite channels for data (audience, event, product), ad supply, partnerships and platforms (DSPs, SSPs, etc.) and campaign and reporting APIs
• Lead and develop a high‑performing team of product managers, providing strategic direction, coaching, and operational frameworks that elevated execution quality and accelerated delivery across multiple product lines
• Establish clear product PRDs, standards and success metrics, and investments needed for programmatic supply, partner integrations, data interoperability, and server‑to‑server event delivery
• Define the long‑term roadmap for CAPI‑style server‑to‑server event delivery across major platforms (e.g., Meta, Google, The Trade Desk, TikTok, Yahoo), balancing performance, privacy, and operational complexity
• Lead the end‑to‑end programmatic supply platform strategy, including OpenRTB, Prebid, server‑to‑server integrations
• Build strong partnerships across internal business, engineering, operations, and marketing teams to deliver best-in-class advertising capabilities

Requirements:

• 5+ years of product management experience, owning and releasing both 0 to 1 products and scaled, mature-state product ownership of API-driven or platform integrations
• 2+ years of indirect or direct people leadership experience
• 2+ years of experience with programmatic ad tech integrations and platforms such as DSPs, SSPs, and exchanges across owned and offsite media
• 2+ Experience with campaign and reporting APIs (e.g. with Google, Meta, Impact, GAM), or equivalent partner-facing media integrations
• 2+ years' experience with offsite ad server technology and advertising supply platforms, including DSPs, SSPs, publishers, and identity providers
• 2+ years of experience managing marketing/advertising programs and complex internal/external relationships
• Bachelors degree in Computer Science, Data Science, Business or related field
• Previous experience buying and managing programmatic and/or offsite media
• 2+ years of retail media or commerce media experience
• Experience integrating with agentic commerce platforms