(Senior) Product Manager Growth (m/f/d)

1KOMMA5° is dedicated to building the energy system of the future with Heartbeat AI, aiming to transition 1.5 million households to renewable energies by 2030. They are seeking a Product Manager who will focus on customer acquisition and conversion, working closely with various teams to drive impactful solutions and optimize key metrics.

Responsibilities:

• Own conversion rate optimisation across the e-commerce funnel from first website visit to closed sale
• Define and execute the product roadmap for our martech team
• Drive experimentation and data-driven decision making
• Reduce cost and manual effort in marketing and inside sales through smarter automation and AI-powered workflows
• Evaluate and introduce new tools and platforms, balancing build versus buy decisions
• Establish product culture and ways of working in a team that has not had a dedicated PM before
• Collaborate cross-functionally with engineers, designers, and growth, marketing, and inside sales stakeholders

Requirements:

• Experience in e-commerce, Marketing, Sales or any related experience for consumer-facing digital products in the Growth field
• A customer-first mindset, always looking for ways to improve the customer experience by conducting regular customer research & experimentation
• The ability to thrive in fast-paced environments, collaborating cross-functionally and motivate your team towards shared goals
• Data-driven mindset with hands-on experience using insights, analytics & experimentation to optimize and inform strategy
• Excellent communication and stakeholder management skills, with strong English & German proficiency
• Experience with AI chatbots, conversational marketing, or lead enrichment/scoring
• Familiarity with CRM systems, Marketing Automation Tools, Low/No-code funnels
• Experience in the energy, climate, or sustainability space
• Hands-on experience with no-code/low-code platforms and AI-assisted development tools
• Curiosity and openness to embrace next-generation tooling (like LLMs), ensuring continuous adaptation to new technological shifts