R26_0019106
Location: Remote in US #LI-Remote
About this job
We are building a world-class qualitative research and creative strategy business within NIQ, and we're looking for a commercially driven leader to accelerate growth across North America. This role is ideal for someone who thrives at turning client interest into strategic partnerships, uncovering opportunities within existing relationships, and leading consultative sales conversations that deliver measurable business impact.
While this is a leadership role within our qualitative and creative strategy practice, success will be defined primarily by your ability to convert inbound demand into revenue and grow client partnerships.
You'll leverage NIQ's unmatched client access across FMCG, Technology, Consumer Durables, and other sectors while partnering closely with sales, client success, and delivery teams to create new growth opportunities.
This role offers a unique opportunity to join a startup within a global organization. While backed by the scale, reputation, and resources of NIQ, our team operates with an entrepreneurial mindset—moving quickly, building new capabilities, creating innovative solutions, and shaping the future of qualitative research and creative strategy within the business. The ideal candidate will be energized by building something new, comfortable navigating ambiguity, and excited to contribute beyond a traditional leadership role.
Key Responsibilities
Drive Revenue Growth
Develop Executive Client Relationships
Lead and Scale the Business
Deliver Strategic Solutions
Build and Innovate New Offerings
What We're Looking For
You are a proven sales leader and relationship builder who combines commercial acumen with strategic thinking. You excel at turning conversations into opportunities and opportunities into long-term client partnerships.
You understand how to navigate complex organizations, influence senior decision-makers, and articulate the value of insights, consulting, and strategic services. Most importantly, you have a track record of growing revenue through consultative selling and account expansion.
You thrive in entrepreneurial environments and enjoy balancing business development with hands-on client work. You're equally comfortable leading a sales conversation, facilitating a strategic workshop, advising senior stakeholders, or contributing to the design and delivery of a high-impact research engagement.
You bring deep expertise in qualitative research and understand the strengths, nuances, and appropriate applications of both traditional and emerging AI-enabled methodologies. You are intellectually curious about the future of insights and excited by the opportunity to build integrated solutions that combine qualitative and quantitative approaches to answer clients' most important business questions.
Ideal Candidate Profile
A commercially minded qualitative research leader who enjoys consultative conversations, can capitalize on a steady flow of inbound opportunities, builds trusted client relationships, and has the strategic credibility to sell high-value research and consulting solutions to senior executives.
The ideal candidate combines sales leadership with deep methodological expertise and an entrepreneurial spirit. They are energized by building a business, developing innovative offerings, and helping clients solve complex challenges through a blend of traditional qualitative research, AI-enabled methodologies, and integrated qual-quant solutions. They are equally comfortable driving revenue growth, facilitating strategic workshops, contributing to client delivery, and helping scale a high-growth practice within NIQ.
US Benefits
This role has a market-competitive salary with an anticipated base compensation of the following range: $117,500.00 - $150,000.00. Actual salaries will vary depending on a candidate’s experience, qualifications, skills, and location. This role is eligible for a sales-based incentive or performance-based bonus. Other benefits include flexible working environment, comprehensive health insurance, industry-leading parental leave, life insurance, education support and more.
Our Benefits
NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://nielseniq.com/global/en/info/niqs-ai-safety-policies/
About NIQ
NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.
For more information, visit NIQ.com
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Our commitment to Diversity, Equity, and Inclusion
At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion