E-Commerce Specialist

Publicis Sapient is a global communications planning and media leader, and they are seeking an E-Commerce Specialist. The role involves creating and activating campaigns on various e-commerce platforms while optimizing performance and managing budgets.

Responsibilities:

• Activate and manage e-commerce search as well as display campaigns on Amazon, Walmart, Instacart, Loblaws and other retailers
• Optimize budget pacing, bids, ads and more
• Perform optimizations and updates based on insights from search data and DSP data to improve performance
• Pull data from multiple systems to create PPT, Excel, and Data Studio reports
• Identify opportunities or insights during ongoing accounts from Engine systems and reports
• Provide insight and analysis and suggest updates/optimizations to improve performance
• Responsible to enter input media buys into Prisma in timely manner and teach new team members/coordinator