Content and Marketing Manager (Part-Time, Remote Contractor)

Jackson LLP is a boutique healthcare law firm with a client-centered ethos and friendly work environment. They are seeking a Content and Marketing Manager to run the firm’s content and marketing operation, managing the content pipeline, editorial calendar, and marketing performance while working closely with firm leadership and the marketing team.

Responsibilities:

• Edit blog posts, feature pages, and other written content for clarity, readability, and brand voice, delivering near-publication-quality drafts for attorney review
• Manage the editorial calendar and content pipeline in our project management system, tracking assignments and keeping production on schedule
• Assign and scope projects for the firm’s content team
• Manage recurring marketing content, including LinkedIn posts, Google Business Profile updates, and Mailchimp newsletters
• Optimize content for search and execute against the firm’s SEO roadmap, including keyword research and content gap analysis
• Coordinate publication and site updates with the firm’s website team
• Review and art-direct freelance design work, including ebooks, logos, and web assets, and evaluate designers when new work arises
• Track marketing performance and report regularly on lead flow and related pipeline metrics
• Identify opportunities to update, consolidate, or expand existing content, and pitch growth initiatives supported by data

Requirements:

• Experience running a content operation or editorial workflow
• Working knowledge of on-page SEO, including proficiency with a major SEO platform (such as Ahrefs or Semrush) for keyword research and content gap analysis
• Analytics literacy, including Google Search Console and Google Analytics, and comfort owning recurring performance reporting
• Ability to art-direct and quality-check freelance design work is required; hands-on design skills (Canva, Adobe, Figma) are a plus
• Familiarity with an email marketing platform (such as Mailchimp) and WordPress
• Organized, reliable, and comfortable working independently in a fully remote environment
• Personable, friendly, and clear in written communication
• Exceptional attention to detail
• Prior content work for professional services audiences (legal, medical, accounting, financial advisory, or consulting) is strongly preferred