Head of Growth Marketing

IDR, Inc. is seeking a Head of Growth Marketing to join one of their top clients for a 100% Remote Direct-Hire opportunity. This role is focused on leading growth initiatives within a high-growth organization, overseeing a team, and managing key performance outcomes.

Responsibilities:

• Lead the development and execution of comprehensive growth strategies across various marketing channels
• Manage the growth P&L, setting targets and measuring performance to optimize ROI
• Oversee and mentor a team of media buyers, strategists, and creative resources to execute innovative campaigns
• Develop and improve creative, offers, and funnel strategies to maximize customer acquisition and lifetime value
• Collaborate with executive leadership to align marketing efforts with overall company goals

Requirements:

• 5+ years of experience owning full funnel growth, including P&L management
• Expertise in managing Meta paid media spend with hands-on experience across Facebook and Instagram ads
• Proven track record of creating, testing, and scaling multi-channel marketing campaigns
• Strong leadership skills with experience mentoring and managing a team of marketing professionals
• Ability to analyze data and optimize campaigns and landing pages based on performance metrics