Hard Rock International is a renowned company focused on the hospitality and entertainment industry, and they are seeking a Manager for Database Marketing. This role involves providing technical and organizational support for the Director of Database Marketing, including managing marketing offers, data analysis, and maintaining reports.
Responsibilities:
- Setup Direct Marketing Offers in Casino Management System (CMP)
- Maintains and updates existing reports on a daily, weekly, or monthly basis
- Investigates and solves data quality issues and trains users as needed
- Manipulates and sorts player lists in preparations for direct mail vendors
- Uploads customer (player) lists in CMP
- Prepares graphical interpretation of raw data
- Prepares ad-hoc analysis upon request
- Maintains professional relations with vendors, customers and harmonious relationships with co-workers
- Conducts themselves in accordance with all Gaming Commission Regulations, and Seminole Tribe of Florida/departmental policies and procedures
- Other duties as assigned
Requirements:
- Commitment to routinely go above and beyond in the accomplishment of position responsibilities in an effort to play a role in the achievement of organizational goals
- Must be able and willing to work flexible hours to include evenings, weekends and holidays
- Must be detail-oriented. Attention to detail is paramount to succeeding in this role
- Must possess excellent time management skills
- Must be a team player with strong communication (both written and oral) and interpersonal skills
- Proficient knowledge of Microsoft Office is required
- Expert skills in Excel is required
- Knowledge of SQL query is required
- Proven ability to work with mail merge and address cleansing products
- Ability to function in non-standard situations where some judgment must be exercised
- Ability to analyze raw data to find trends and anomalies
- Must possess the ability to understand and interpret graphical representation of data
- College degree preferred and/or combination of education and work experience