Base44, an AI-powered software development platform recently acquired by Wix, is seeking a Director of Business Development to build and lead their Sales Development team. This role involves hiring, designing processes, and driving revenue growth through effective pipeline management and collaboration with sales and marketing teams.
Responsibilities:
- Build and lead a high-performing BDR team - hire, onboard, coach, and develop BDRs across outbound and inbound motions
- Design and own the outbound prospecting playbook: targeting strategy, ICP, messaging, sequencing, and channel mix
- Run a coaching-first operating cadence: daily standups, weekly 1:1s, call coaching, and performance reviews
- Define and own BDR KPIs - meeting volume, pipeline contribution, conversion rates, and activity metrics - and report them clearly to GTM leadership
- Partner closely with Sales and Marketing to align on ICP, campaign execution, and handoff quality between BDR and AE
- Build a feedback loop between the market and the product team, surfacing what's resonating and what's not
- Implement and optimize the BDR tech stack (sequencing tools, CRM hygiene, intent data, AI-powered outreach)
- Drive a culture of experimentation - test messaging, personas, and channels to continuously improve pipeline quality and velocity
- Build repeatable systems and playbooks for generating predictable pipeline