Sr. Product Manager-New Markets

TapestryHealth is dedicated to improving the quality of care for patients in skilled nursing facilities. The role is for a product leader responsible for defining and building the product surface for Tapestry's expansion into new markets and customer segments, particularly in chronic care management and accountable care organization offerings.

Responsibilities:

• You will be responsible for defining and building the product surface for Tapestry's expansion into new markets and customer segments
• Physician enablement platform — defining how independent and group physician practices can leverage Tapestry's technology to deliver remote CCM services to their own patient panels
• ACO product offering — translating the requirements of accountable care (attribution, quality reporting, total cost of care visibility) into product features and workflows that serve both providers and the ACO entity
• Data and analytics products — working with engineering and clinical ops to define the external-facing analytics and reporting layer: risk stratification, quality metrics, MIPS/QCDR reporting, and longitudinal patient data
• Market discovery — owning the discovery process for new segments, including customer interviews, design partnerships, and competitive landscape analysis
• Go-to-market partnership — working closely with BD and clinical leadership to ensure new product surfaces are launchable, trainable, and sellable
• Build vs. buy assessment — evaluating where to extend the existing platform vs. partner or integrate with third-party solutions (e.g., EHR integrations, claims data feeds, interoperability infrastructure)

Requirements:

• 6+ years of product management experience, with at least 2 years in a role that required launching a net-new product or entering a new market segment
• Deep familiarity with value-based care, ACO models, or physician practice operations — you understand how practices make money, how they manage risk, and what keeps practice administrators up at night
• Comfort with regulatory and compliance complexity — CMS program requirements, MIPS/QCDR reporting, ACO attribution logic, or equivalent experience navigating policy-driven product constraints
• Strong discovery instincts — you know how to run customer interviews, synthesize ambiguous signal, and make a confident bet on what to build without waiting for perfect information
• Commercial awareness — you can write a business case, assess market sizing, and engage meaningfully with BD on what makes a new offering sellable
• Experience at a health IT company that sold to physician groups, IPAs, or ACO entities — you have sat across the table from a practice manager or CMO and understood what they need
• Familiarity with interoperability infrastructure: FHIR, HL7, EHR API integrations, or claims data pipelines — not as an engineer, but as a PM who has navigated these constraints
• Experience with platform or marketplace models — defining how a technology platform enables third parties to deliver services using your infrastructure
• Prior work on data or analytics products in a clinical context — quality reporting, risk scoring, population health dashboards
• Fluency with AI-assisted product workflows — using LLMs for discovery synthesis, competitive research, or spec drafting as a daily practice