Antenna is the leading provider of data and analytics for subscription media services in the U.S. They are seeking a Senior Manager, Content Marketing to own and evolve their voice across every channel, manage social media presence, and drive content production. This role involves storytelling, strategy, and project management to enhance brand voice and engagement.
Responsibilities:
- Own Antenna's social media presence across organic and paid channels — including content creation, community engagement, paid social campaigns (Meta, LinkedIn), and performance reporting — while expanding to new channels and formats, including social video
- Lead end-to-end production of The Signal, Antenna's monthly newsletter, in close collaboration with the VP, Marketing & Communications
- Manage and execute the blog content pipeline — writing, editing, publishing, and optimizing posts using insights produced by the data and insights team
- Own and maintain the editorial calendar across all content channels, creating on-brand content and coordinating with cross-functional stakeholders including Product Marketing, Insights, and executives to keep every workstream on track
- Promote Antenna's quarterly reports and syndicated insights across owned, shared, and paid channels
- Manage relationships with external vendors including freelancers and agencies as needed
Requirements:
- 6+ years of experience in social media, content marketing, or a closely related discipline — with meaningful time spent at a B2B or B2B-adjacent brand
- You're a skilled project manager who thrives across multi-threaded timelines with multiple stakeholders, including executives, and you do it without dropping the ball
- A champion and protector of brand voice and visual identity — you've built or maintained a brand standard before, and you take it seriously
- Strong command of content distribution strategy across owned, shared, and paid channels, and you know how to match message to medium and platform
- Hands-on experience with paid social ad platforms — Meta Ads Manager, LinkedIn Campaign Manager, or equivalent
- Familiar with modern entertainment, streaming, and Hollywood culture — or you have a demonstrable track record of ramping quickly in new industries
- Comfortable in Webflow and familiar with modern CMS workflows for publishing and optimizing blog content
- Fluent in design tools such as Figma, Canva, or similar for producing on-brand creative assets
- You have a sharp editorial eye — copywriting and copy editing come naturally, and you know the difference between good enough and great
- Experienced with social media management platforms such as Hootsuite, Sprout Social, Statusbrew, or similar
- You're AI-native — you use platforms like Claude and other AI tools as a natural part of your workflow to move faster and work smarter
- You've produced short-form social video — you know what makes a 30-second clip land on LinkedIn or Instagram
- You've worked in HubSpot or a comparable marketing automation platform and understand how content and CRM connect
- You're familiar with Cision or a similar tool for media monitoring and PR distribution
- You come with a background in streaming, media, entertainment, or the subscription economy — or a genuine passion for the space
- You are fascinated by the new subscriber economy — streaming and the rest — and have developed deep relationships across the ecosystem
- Previous experience working inside innovative, high-growth companies trying to disrupt the status quo
- You have experience working with viewership data