Marketing Manager

Minno is a global media and technology company based in Nashville, Tennessee, focused on helping kids and families experience Jesus through media. The Marketing Manager will drive growth by managing SEO and AEO strategies, improving conversion pathways, and executing marketing initiatives to increase subscriber engagement.

Responsibilities:

• Execute Minno’s content, SEO, and AEO priorities to increase content output, organic rankings, and search visibility over time
• Build and manage lifecycle pathways that grow email and SMS subscribers from content and resource center traffic
• Own the execution of connected lifecycle marketing journeys across web, email, and SMS to support conversion, engagement, and retention
• Manage content marketing operations to keep deliverables on schedule, publishing consistent, and priorities moving from plan to launch
• Leverage AI tools and resources to increase efficiency and improve the quality of content planning, production, editing, reporting, and gap identification
• Maintain timely reporting and organized execution across marketing initiatives so leaders have clear visibility into performance, progress, and issues requiring action

Requirements:

• 3–5 years of experience in a marketing role with hands-on campaign or content execution
• Strong writing, editing, and communication skills
• Experience building, QAing, and optimizing email marketing campaigns and flows
• Strong project management, organization, and attention to detail
• Ability to work independently, navigate ambiguity, and adapt quickly
• Comfort using AI and marketing tools to improve execution and efficiency
• Ability to interpret basic performance data and identify issues or opportunities
• Experience building and optimizing email campaigns and automated flows
• Strong understanding of lifecycle marketing, customer journeys, and subscriber growth
• Familiarity with SEO/AEO, content marketing, landing pages, forms, and conversion paths
• Comfort using tools such as Klaviyo, Ahrefs, CMS platforms, form tools, analytics tools, and AI
• Strong writing, editing, project management, and organizational skills
• Ability to interpret basic performance data and identify opportunities for improvement
• Ability to work independently in a fast-moving, evolving environment
• Location: Nashville, TN preferred. Open to remote for the right candidate