Business Development & Partnerships Executive

Aline is on a mission to transform the senior living industry with a comprehensive platform. The Business Development & Partnerships Executive will be responsible for net-new logo acquisition and developing partnerships to expand Aline's reach.

Responsibilities:

• This role is split across two equally important motions — direct sales and partnerships. You will carry accountability for both
• Direct Sales
• Lead with Insights: You don't just qualify leads — you uncover business triggers. You conduct deep discovery to establish credibility and determine strategic fit before ever presenting a solution
• Build the Business Case: You quantify the financial impact of a prospect's current challenges and build a compelling case that ties our solution directly to their operational and financial outcomes
• Orchestrate the Deal Strategy: You act as the pilot of the deal, partnering closely with Solutions Consultants to deliver tailored demonstrations where every meeting proves specific value — never a generic tour
• Navigate Buying Committees: You engage the right stakeholders — from operational leaders to executive sponsors — and build the alignment needed to move deals forward with confidence
• Drive the Timeline: You don't hope for a close date — you engineer it. You use shared project plans to align timelines with buyers and proactively navigate procurement steps to maintain momentum
• Build and Maintain Pipeline: You prospect and engage senior living operators through outbound outreach, customer meetings, calls, events, and strategic follow-up to sustain a pipeline-to-quota ratio of 4:1 or greater
• Partnerships
• Optimize Existing Partnerships: Conduct structured reviews of current partner relationships to assess performance, deepen engagement, and unlock pipeline that is not being fully realized
• Develop Net-New Partnerships: Identify, prospect, and onboard new partners across strategic categories. You build partner relationships with the same rigor and intentionality you bring to direct sales
• Enable Your Partners: You don't just sign partners — you provide the tools, training, and ongoing support that allow partners to confidently position Aline and generate high-quality, conversion-ready referrals
• Co-Sell and Collaborate: You work alongside partner organizations to jointly pursue opportunities, aligning Aline's capabilities with the partner's relationships and customer base to accelerate deal cycles
• Build Partner Pipeline Visibility: You maintain accurate tracking of partner-sourced and partner-influenced pipeline in Salesforce, ensuring leadership has a clear view of partnership contribution to overall bookings
• Represent Aline in the Partner Ecosystem: You attend industry events, association meetings, and partner forums as a face of the brand — building credibility and expanding Aline's presence across the broader senior living market
• Across Both Motions
• Manage Your Business: You commit to accuracy across both direct and partner-influenced pipeline. You maintain a clean Salesforce forecast based on objective milestones — not optimism
• Represent Aline in the Market: You will travel to industry conferences, trade shows, partner events, and client sites as a face of the brand — building relationships and generating pipeline across both motions
• Internal Collaboration
• Success in this role requires meaningful collaboration across the organization. You will establish close working relationships with:
• Partnerships Team: Align on partner strategy, share market intelligence, and co-develop go-to-market plays that leverage Aline's full partner ecosystem
• Customer Experience: Ensure seamless handoffs post-signature for both direct and partner-sourced customers; stay close to customer health within your accounts
• Marketing: Leverage campaigns, events, and partner co-marketing content to support pipeline generation across both direct and partner channels; provide market feedback to inform go-to-market strategy
• Solutions Consultants: Partner on discovery, demonstrations, and technical validation for both direct opportunities and partner-led deals to ensure prospects experience tailored, value-driven engagements

Requirements:

• Proven experience in business development and partnerships, preferably in the senior living or technology industry
• Strong understanding of sales processes and ability to manage a sales pipeline effectively
• Excellent communication and interpersonal skills to engage with stakeholders at all levels
• Ability to conduct deep discovery and establish credibility with prospects
• Experience in building and maintaining relationships with partners and clients
• Proficiency in using Salesforce or similar CRM tools for tracking sales and partnership activities
• Strong analytical skills to quantify financial impacts and build compelling business cases
• Ability to travel to industry conferences, trade shows, partner events, and client sites