Director, Software Engineering (Marketing Technology)

Petco is a leading company focused on enhancing the lives of pets and their owners. They are seeking a Director of Software Engineering to own and evolve their marketing technology ecosystem while leading engineering teams to deliver complex solutions that enhance customer experiences.

Responsibilities:

• Own and evolve the marketing technology (MarTech) ecosystem, including CRM, CDP, and customer data platforms that power personalized customer experiences
• Define and execute long-range technology strategy for marketing, customer data, and engagement platforms aligned to Petco’s commerce and customer experience vision
• Lead architecture and integration across platforms such as Salesforce Marketing Cloud, Service Cloud, Adobe Experience Cloud, and related systems
• Partner cross-functionally with Product, Marketing, Data, and Engineering to translate business needs into scalable technical solutions
• Drive customer data strategy, including identity resolution, segmentation, and lifecycle marketing capabilities
• Lead and mentor engineering teams (developers and QA) delivering complex MarTech and CRM solutions
• Remain hands-on when needed—configuring platforms, troubleshooting, and optimizing performance
• Establish best practices for marketing automation, customer journey orchestration, and customer care workflows
• Oversee integrations across MarTech, CRM, and eCommerce platforms
• Define and execute a build vs. buy strategy, including development of custom tools, APIs, and platform extensions
• Use data and analytics to drive continuous optimization and measurable business outcomes
• Partner with program and product teams to define roadmaps, priorities, and delivery plans

Requirements:

• Bachelor's degree in Computer Science, Marketing, Information Technology, Business, or a related field required
• 12+ years of experience in marketing technology, with deep hands-on expertise in platforms such as Salesforce Marketing Cloud (SFMC), Salesforce Service Cloud (SFSC), Adobe Experience Cloud, Oracle Eloqua, Epsilon, or similar
• Strong experience with customer data systems, CRM, and CDP platforms, including identity resolution solutions (e.g., Reltio or similar)
• Proficiency in SQL and/or Python, with experience working with large-scale customer datasets
• Proven experience leading and mentoring technical teams, including engineers and QA
• Strong understanding of marketing automation, customer journey management, CRM, and customer care workflows
• Hands-on ability to configure systems, troubleshoot issues, and optimize platform performance
• Experience designing and managing integrations between marketing platforms, CRM systems, and eCommerce environments
• Strong analytical and problem-solving skills, with a data-driven mindset
• Experience building or extending platforms through custom tools, APIs, or internal services
• Ability to operate with high autonomy and strategic ownership
• Strong influencing skills with senior stakeholders across business and technology
• Deep expertise across software development lifecycle, data architecture, and platform engineering
• MBA or advanced degree preferred
• Salesforce certifications (Marketing Cloud, Service Cloud) or equivalent certifications preferred