Director Product Management - Customer Data Platform(Remote Or Hybrid)

Target is a company focused on helping families discover the joy of everyday life. The Product Director for the Customer Data Platform will set the strategic vision for the product team, manage budgets and financials, and ensure the platform meets high standards while mentoring a strong team of product owners.

Responsibilities:

• Set the overall strategic vision for your product space and product team
• Accountable for succeeding against identified business outcomes and metrics
• Set and manage the product’s budget and financials
• Set the short- and long-term product goals, and quarterly Objectives and Key Results (OKRs)
• Create interoperability across CDP, upstream data sources, downstream campaign and activation systems, and external partner networks
• Guide strategy, financials, discovery, and execution
• Ensure the platform meets Target’s standards for reliability, usability, modern architecture, and enterprise scale
• Build, coach, and mentor a strong team of product owners
• Build a strong team culture of progress, transparency, and efficiency across Product teams
• Elevate your collective team’s performance by providing insightful, motivating, and constructive feedback
• Work with senior leadership and peers across pyramids to negotiate and remove execution related barriers for your teams
• Drive product discovery with key stakeholders to validate hypotheses and concepts with customers before committing engineering time
• Lead highly complex work across multiple pyramids, with interrelated specialties
• Leverage data and analytics to provide competitive analysis, drive decision making, assess the health and effectiveness of your products and related P&L impacts, and deliver recommendations to key stakeholders

Requirements:

• Four-year degree or equivalent experience
• 10+ years of product management experience
• Experience building and scaling data platforms in martech/adtech, audience platforms, or personalization
• Experience leading, coaching, and developing product teams while fostering a culture of transparency, accountability, and enterprise collaboration
• Demonstrated ability to work closely with engineering, data science, and architecture teams to develop scalable, cloud-native, near–real time pipelines and high-reliability systems
• Strong communication skills with a proven track record influencing senior leaders and cross-functional stakeholders across large enterprise organizations
• Expert in agile product development (e.g., user stories, iterative development, scrum teams, sprints, personas) with experience shaping complex, multi-pyramid initiatives
• Strategic mindset and bias for action with a strong ability to define OKRs, drive measurable outcomes, and lead product discovery using data-driven decision making
• Experience delivering AI-powered and agentic automation capabilities, including decision engines, and end-to-end workflow automation
• Proven success driving platform modernization - including cloud migration, real-time analytics, data quality frameworks, governance, and privacy-forward design
• Strong ability to build relationships and align diverse teams across Marketing, Digital, Retail Media, Engineering, and external media & technology partners