Product Manager, Measurement, IQVIA Digital

IQVIA is a leading global provider of clinical research services and healthcare intelligence. They are seeking a Product Manager to support and advance their Measurement Studies and Platform offering, focusing on enabling measurement value propositions and managing a defined area of the measurement portfolio.

Responsibilities:

• Contribute to the product strategy and roadmap for existing and new measurement product offerings, ensuring alignment with strategic business objectives
• Manage a defined portion of the measurement portfolio and support prioritization of initiatives based on client value, revenue potential, and opportunity-cost considerations
• Partner closely with Sales teams and clients to support revenue growth, client engagement, and product adoption
• Own product prioritization, functionality, and scope definition to deliver value to customers while ensuring excellence in product delivery
• Support key measurement areas, including: DTC and HCP measurement studies, including digital media, TV, cross-channel, attribution, and related solutions
• DTC platform and BI reporting capabilities
• Data-as-a-Service offerings
• Build strong partnerships with internal teams to identify, assess, and advance new go-to-market opportunities and product offerings
• Oversee the product lifecycle from concept through launch, sales support, and ongoing enhancement based on customer feedback and market needs
• Incorporate best practices in methodology, data visualization, and end-user experience into product requirements and feature definition
• Collaborate with product teams to support consistent measurement standards and a unified client experience
• Manage and support two Product Owners, ensuring alignment on priorities, delivery expectations, and stakeholder communication
• Engage directly with key client stakeholders across healthcare verticals to understand business needs and translate insights into scalable product solutions
• Partner with Measurement Product Strategy and Marketing to support product positioning, messaging, and go-to-market readiness
• Stay current on industry trends, competitive landscape, and emerging technologies through ongoing market research
• Navigate data privacy, security, and regulatory requirements, ensuring compliance considerations are incorporated into product design and delivery

Requirements:

• Bachelor's degree in Statistics, Analytics, Business, or a related field required; advanced degree preferred
• 10+ years of product management experience, preferably within healthcare, data-driven, or technology-focused organizations
• Strong understanding of the digital media and measurement landscape, including digital marketing data, marketing technology, and advertising technology
• Knowledge of key players across healthcare, publishers, DSPs, SSPs, and ad tech ecosystems
• Proven ability to deliver against objectives and timelines through roadmap planning, prioritization, and execution
• Experience creating go-to-market materials, including product positioning and pricing
• Strong communication, stakeholder management, and cross-functional collaboration skills
• Ability to support internal and external stakeholders while translating business needs into practical product solutions
• Strategic thinker with strong analytical skills, innovation mindset, and results-driven approach
• Revenue-focused mindset with experience supporting measurement sales and revenue-generating product initiatives
• Experience working with IQVIA or clinical data sets
• Proficiency in advanced measurement methodologies and attribution
• Healthcare, life sciences, digital media, or measurement product experience
• Experience supporting platform-based reporting, BI tools, or data-as-a-service solutions
• Strong understanding of data privacy, security, and regulatory considerations within healthcare or data-driven product environments