About this role
Netflix is a global entertainment company seeking a Performance Marketing expert to drive membership growth. The role involves executing and optimizing performance marketing campaigns, managing stakeholder relationships, and collaborating with various teams to enhance marketing initiatives.
Responsibilities:
- Own, execute, and regularly optimize performance marketing campaigns across main paid social channels
- Deliver strong business impact (e.g. revenue, growth, and ROAS) across all key markets, contributing to Netflix's membership growth goals
- Lead the end-to-end execution of performance marketing campaigns, including managing timelines, deliverables, and communications to stakeholders
- Manage relationships with regional stakeholders, delivering best-in-class partnerships that drive globally successful campaigns
- Partner with Brand, Product Marketing, Consumer Insights, and Country Marketers to ensure the delivery of high-quality, legally-compliant creative to potential members
- Collaborate with partner teams across growth strategy, marketing, finance, and DSE to unlock new channels and scale performance marketing activities. Assist in translating campaign/test results into clear, concise, visual, and exec-friendly memos and decks
- Streamline ad operations, including partnering with platform reps to set up campaigns, upload creative into the platforms, build and QA ads, and set the ads live