Sales Development Representative (Outbound Sales + Marketing)

ProviderSoft is a company that specializes in software solutions for the Early Childhood Education market. As a Sales Development Representative, you will focus on outbound prospecting, lead qualification, and securing meetings with potential clients to support the sales team and drive growth.

Responsibilities:

• Conduct high-volume outbound prospecting via phone, email, and social media to engage with prospects, generate interest, and uncover opportunities
• Demonstrate a true hunter mentality by actively seeking new opportunities, confidently asking for meetings, staying persistent, and using strong persuasive skills to convert objections into opportunities
• Qualify leads through consultative conversations, understanding their needs, and aligning ProviderSoft’ s solutions as a fit
• Schedule meetings and product demonstrations for Sales Representatives, ensuring a smooth and effective handoff
• Build and maintain a robust pipeline of prospects through strategic research, targeted outreach, and database management
• Collaborate with the Sales and Marketing teams to execute and optimize campaigns aimed at generating new leads and nurturing existing ones
• Market research to inform S&M team on industry trends, competitive landscape, and ProviderSoft’ s evolving product offerings to effectively position solutions during prospect interactions
• Use market research and VoC to draft marketing campaigns for distribution
• Maintain detailed and organized records of activities, call notes, and next steps in the CRM system
• Actively participate in team meetings, sharing insights and best practices to improve outreach strategies and drive results
• Make 60 to 70 outbound cold calls per day to agency administrators, program directors, and decision-makers across target markets to build relationships with decision makers
• Build relationships with decision-makers over time and book meetings with qualified prospects for our Account Executive
• Follow up on inbound inquiries, event leads, and marketing-generated contacts to move prospects through the pipeline
• Qualify prospects using defined criteria and hand off sales-ready leads to the account executive team
• Maintain accurate records of all outreach activity, call notes, and prospect status in Insightly CRM
• Participate in call coaching and contribute to script refinement based on real conversation feedback
• Assist in developing and executing targeted outreach campaigns across email, LinkedIn, and other channels
• Draft personalized prospecting messages, email sequences, and campaign copy tailored to specific agency types and states
• Research target markets, identify prospective agencies, and build out prospect lists for active states
• Support competitive intelligence gathering and help maintain battle cards and positioning materials
• Contribute to content development including case studies, one-pagers, and social posts as needed

Requirements:

• Experience in outbound sales, inside sales, or customer service with an outbound calling component
• Comfortable making 60+ calls per day and maintaining energy and professionalism throughout
• Strong written communication skills with the ability to draft clear, personalized outreach
• Organized and self-directed, able to manage a high volume of activity
• Proficiency with CRM tools and standard productivity software
• Genuine curiosity about the healthcare and human services space Early Intervention (Birth to Three), Special Education, ABA
• Pride in integrity; ability to build sincere and genuine professional relationships
• Excellent communication skills, both verbal and written, with an engaging and persuasive style
• A high degree of computer literacy and technical competency, with proficiency in CRM systems and sales enablement tools
• Customer-focused, approachable, and driven to understand client needs and provide tailored solutions
• Self-motivated, results-oriented, and persistent in achieving goals
• Competitive with themselves, collaborative with team members, and supportive of collective success
• Direct experience or familiarity of or working with Early Intervention/Early Childhood/Special Education programs, whether as an administrator, service coordinator, therapist, or in an operational/billing role
• Understanding of how Early Intervention/ Preschool/ Special Education agencies are structured, funded, and regulated at the state level
• Familiarity with email marketing platforms and basic campaign execution and outbound sales