Product Marketing Director (Individual contributor)

Equinix is the world’s digital infrastructure company, enabling innovations that enrich our work and life. They are seeking a Product Technical Marketing Director to lead the technical marketing strategy across their infrastructure product portfolio, translating complex capabilities into compelling narratives and customer experiences that drive adoption and growth.

Responsibilities:

• Own the development and maintenance of design guides spanning planning, implementation, performance, segmentation, and troubleshooting
• Produce high-quality technical content including videos, demos, deployment guides, and proof-of-value narratives that bring to life the speed, agility, cost efficiency, and architectural advantages of our infrastructure solutions
• Co-author vendor-specific deployment guides and collaborate with product teams on Colocation and Equinix Managed Solutions implementation templates (high-level and low-level design)
• Stay current on AI infrastructure trends and the evolving customer behaviors driving AI adoption, translating that intelligence into actionable content and positioning
• Lead technical enablement programs for global sales teams, channel partners, and industry analysts, ensuring the field can articulate product value with depth and confidence at every level of customer conversations
• Build and maintain high-quality RFP response content, boilerplate libraries, and technical field resources that reduce friction and accelerate sales cycles
• Support the development of product-specific value narratives and ROI frameworks ensuring our positioning speaks the language of the buyer across key verticals
• Provide strategic support for complex Strategic and Enterprise deals, lending data-driven insights that help move opportunities forward
• Serve as a senior technical point of contact for strategic customer engagements, supporting planning, design, implementation, and escalation in partnership with product and field teams
• Backstop Global Solution Architects, Technical Account Managers, and Support Services on targeted product offerings, providing depth where it matters most
• Coordinate pilot and beta engagements with product teams to validate new features and drive customer success from day one
• Deliver rigorous competitive analysis across direct and indirect competitors, with a focus on clearly positioning our infrastructure portfolio where it wins
• Feed product development with actionable insights grounded in hands-on experience, customer engagement, and market observation
• Maintain technical repositories, presentation assets, and community engagement materials that reflect the current state of our portfolio and roadmap

Requirements:

• 12+ years of experience in technical marketing, product management, or sales engineering in networking, cloud, or infrastructure domains
• 1+ years of experience working in a data center business, experience with private cloud, hybrid cloud, positioning of each and why one might be better than another in a particular situation
• Proven ability to bridge product innovation and customer adoption—developing technical assets and narratives that resonate across both technical and business audiences
• Deep fluency in the Colocation market, hybrid cloud architectures, infrastructure managed services, and the strategic reasons customers choose on-premises and colocation environments over hyperscalers
• Strong understanding of AI infrastructure trends and the role of physical infrastructure in enabling enterprise AI at scale
• Experience navigating and enabling vendor ecosystems, including partners such as Dell, NVIDIA, HPE, Accenture, WWT, and others across the channel
• Exceptional communication and storytelling skills with the ability to move fluidly between deep technical content and business-level narrative
• Track record of leading cross-functional initiatives and influencing senior stakeholders without direct authority
• Comfortable operating in ambiguity, building programs from the ground up, and driving results across matrixed organizations