Data Scientist (Marketing)

MAI Agents is on a mission to democratize advanced advertising technology, empowering small and mid-sized businesses with AI-driven marketing tools. As a Data Scientist, you will design experimentation frameworks, analyze marketing performance, and develop data science models to enhance marketing strategies.

Responsibilities:

• Design and implement rigorous experimentation frameworks, including A/B tests, traffic allocation, incrementality tests, and metric definitions for marketing performance
• Analyze ad and campaign performance across channels to provide actionable readouts, insights, and recommendations to guide marketing and growth strategy
• Build data pipelines, processing logic, and observability dashboards to ensure data quality and transparency in marketing performance reporting
• Develop and maintain data science models for attribution, causal inference (treatment effect, debiasing), predictive optimization, and marketing efficiency measurement
• Partner closely with marketing ops, product, data, and AI engineering teams to identify growth opportunities and design robust experimentation strategies across human-led and AI-automated marketing initiatives
• Translate complex analytical findings into clear, data-driven recommendations that influence business decisions and marketing strategy