Sr Product Manager, Ads & Brands

Roblox is a platform where millions of users explore, create, and connect through immersive digital experiences. As a Developer-Facing Product Manager for Ads & Brands, you will build tools that enable developers to integrate ad formats into their games while ensuring a positive user experience.

Responsibilities:

• Meet directly with creator communities to review current layout strategies, dig into platform telemetry data to monitor ad placement performance, and align daily with developer monetization engineers to optimize the SDK integration pipeline
• Design and scale a highly automated, self-service developer ecosystem that treats in-game advertising as a premium, low-friction, and predictable monetization lever, solidifying Roblox as the gold standard for creator economy monetization

Requirements:

• You understand that our marketplace doesn't exist without an active, trusting creator base
• You fight for fair revenue transparency and frictionless integration workflows
• You look at problems through a marketplace lens
• You instantly understand how a shift in demand-side targeting affects supply-side fill rates and developer payouts
• You rely on concrete experimental frameworks
• You use A/B testing methods to isolate how ad density impacts player churn and long-term engagement
• You effortlessly turn qualitative developer frustrations into clean, clear, and actionable technical specifications for core engineering squads
• Meet directly with creator communities to review current layout strategies
• Dig into platform telemetry data to monitor ad placement performance
• Align daily with developer monetization engineers to optimize the SDK integration pipeline
• Design and scale a highly automated, self-service developer ecosystem that treats in-game advertising as a premium, low-friction, and predictable monetization lever