Senior Director Outbound Product Management

Workiva is a company that provides an AI-powered platform designed to unify finance, risk, and sustainability for complex organizations. The Senior Director of Outbound Product Management will lead global commercialization efforts and develop go-to-market strategies for the company's SaaS product portfolio, while managing a distributed team and collaborating across various functions to drive market adoption and growth.

Responsibilities:

• Lead global commercialization efforts to transform advanced SaaS product concepts into profitable market offerings
• Drive comprehensive go-to-market strategies by creating powerful narratives and value propositions for Enterprise AI and cloud solutions
• Evaluate customer preferences and competitor strategies using data-driven insights to ground market plans
• Influence corporate strategic planning, prioritization, and long-term product investments by anticipating industry shifts
• Guide strategic conversations with Fortune 500 C-suite customers to maintain deep relationships with key industry stakeholders
• Equip sales and pre-sales teams with product collateral, C-level presentations, and competitive intelligence to accelerate revenue
• Translate field feedback and customer requirements into actionable, prioritized input for engineering and inbound product teams
• Align product, data science, marketing, and professional services to ensure seamless cross-functional execution
• Manage a high-performing group of outbound professionals, overseeing hiring, performance, and succession planning
• Cultivate an inclusive, healthy, and globally aligned team culture in partnership with operational leadership
• Tackle complex and ambiguous business challenges that impact long-term corporate strategy
• Design scalable operational strategies and mitigation frameworks across multiple business units

Requirements:

• 12+ years of progressive experience with a bachelor's degree in outbound product management or strategy within the B2B enterprise SaaS industry or 10+ years with advanced degree
• 5+ years of experience managing a team of product managers in a related field (e.g., B2B, enterprise, SaaS), with a strong focus on outbound product management, go-to-market strategy, and sales enablement
• Bachelor's degree in Business, Computer Science, or a related field
• Proven ability to design, launch, and scale complex commercial programs and value propositions for enterprise-grade SaaS platforms
• Demonstrated experience presenting technical and business roadmaps to C-suite stakeholders and industry analysts
• Strong operational understanding of SaaS financial metrics (e.g., ARR, LTV, CAC, Churn) and market dynamics to drive revenue growth
• Ability to strategically leverage AI tools to accelerate outbound initiatives and automate content workflows
• Exceptional executive communication and presentation skills
• Master's degree or PhD in Business, Computer Science, or a related field
• 8+ years of direct people management experience across various experience levels
• Deep technical knowledge in generative AI, private or public clouds, or large-scale SaaS platform architectures
• Experience building commercial models, scaling complex programs, and managing strategic partnerships