Growth Marketing Manager

DailyMindSparkle is a human-centered companionship service helping older adults stay socially connected through meaningful conversations. They are seeking a proactive and creative Marketing Manager who can help build awareness, generate leads, and grow their presence across multiple digital channels.

Responsibilities:

• Develop and execute marketing strategies focused on customer acquisition
• Manage and optimize Google Ads campaigns
• Support Meta (Facebook & Instagram) advertising campaigns
• Improve website conversion rates and user experience
• Plan and coordinate content marketing initiatives
• Work with blog content, SEO, and organic growth opportunities
• Monitor marketing performance and recommend improvements
• Research customer behavior and market opportunities
• Help build DailyMindSparkle's brand in the USA, Canada, and UK markets
• Coordinate with content creators and social media contributors

Requirements:

• Strong written and spoken English
• Experience with Google Ads
• Understanding of digital marketing fundamentals
• Ability to work independently and take ownership
• Analytical mindset and ability to interpret marketing data
• Comfortable working in a startup environment
• Strong communication and organizational skills
• Experience with Meta Ads
• SEO and content marketing experience
• Experience with WordPress
• Experience marketing services to English-speaking audiences
• Experience in senior care, healthcare, education, coaching, or community-focused businesses