Product Marketing Director | USA

Harrison.ai is redefining healthcare through diagnostic AI solutions aimed at improving the standard of care for patients worldwide. They are seeking a Product Marketing Lead to own and drive their B2B go-to-market strategy, focusing on crafting messaging, building launches, and writing content to communicate their value to healthcare providers.

Responsibilities:

• Identify opportunities to create market-making moments, bringing together Growth, Sales, and Customer Success to build compelling campaigns that drive consideration and differentiation
• Develop Harrison.ai's core value proposition and messaging frameworks that translate complex AI capabilities into clear business value for radiologists and pathologists
• Craft compelling product narratives, differentiated positioning, and audience insights that drive awareness, activation, and adoption of Harrison.ai's core products
• Build comprehensive customer personas across various segments and buyers
• Collaborate with Brand and Growth Marketing to ensure consistent messaging across all touchpoints
• Design and execute world-class sales enablement programs including battle cards, sales narratives, objection handling guides, case studies, whitepapers, and conference presentations
• Establish feedback loops between Sales, Customer Success, Product, and Clinical teams to continuously optimise messaging
• Partner with Sales leadership on account-based marketing strategies for enterprise healthcare systems
• Contribute to pricing and packaging strategy
• Drive product launches and marketing moments that generate pipeline and grow adoption, enabling both sales-led and product-led growth motions
• Lead cross-functional launch planning across Product, Engineering, Sales, Clinical, and Marketing teams
• Create launch assets and build scalable processes that support Harrison.ai's rapid product development cycle
• Conduct market research and competitive analysis to identify opportunities in the medical AI landscape
• Gather and synthesise customer feedback, win/loss analysis, and market trends to inform product and go-to-market strategy
• Partner with Product and Research teams to ensure market insights drive product roadmap decisions
• Monitor healthcare industry trends, regulatory changes, and emerging technologies
• Comply with all company policies, procedures and guidelines including those relating to information security. This encompasses:
• Reading, understanding and complying with the policies and procedures that are relevant to your role within the Information Security Management System
• You are expected to take responsibility for developing an adequate level of information security awareness, education, and training to ensure the appropriate use of Harrison.ai's information assets; and
• You must protect the confidentiality, integrity and availability of Harrison.ai's information in accordance with the information classification levels outlined in the Information Classification Policy

Requirements:

• 7–10 years marketing experience with minimum 6 years in product marketing roles
• Proven track record in B2B healthcare technology, preferably enterprise software for healthcare providers
• Expert storyteller and content creator with ability to build robust enablement programs using diverse sales tools and tactics
• Quantifiable impact on sales pipeline, conversion rates, and revenue growth
• Cross-functional collaboration skills managing stakeholders across technical and commercial teams
• Fast-paced startup experience driving results in ambiguous, rapidly changing environments
• Experience marketing enterprise software to physicians, radiologists, or pathologists
• Background in AI/ML product marketing or emerging technology sectors
• Healthcare industry knowledge including clinical workflows and regulatory environment
• Account-based marketing experience for healthcare enterprise sales
• Track record building and scaling product marketing functions
• MBA from top-tier business school