Magic Eden is one of the fastest-growing companies in crypto, building a category-defining NFT marketplace and now developing Dicey, a next-generation crypto casino and sportsbook platform. The Product Management Lead, Growth will be responsible for owning and accelerating user growth through various strategies, including acquisition, activation, and retention initiatives.
Responsibilities:
- Own growth strategy and roadmap: Define the multi-quarter vision spanning acquisition, activation, retention, and monetization. Make the prioritization calls on where to invest and what not to do
- Build the experimentation engine: Stand up the tooling, decision frameworks, and analytics infrastructure needed to run a high-velocity testing program
- Drive acquisition surfaces: Lead the product side of referrals, partner integrations, paid landing pages, and viral loops. Partner closely with growth marketing on performance channels, SEO, and lifecycle
- Crack the activation funnel: Obsess over wallet-based onboarding, FTD conversion, and first bet placement. Identify the highest-leverage moments and engineer step-change wins
- Retain and re-engage: Design the systems and product surfaces, bonus engines, loyalty mechanics, lifecycle campaigns, that turn first-time depositors into repeat players
- Set the data foundation: Define the funnel metrics, cohort retention curves, LTV/CAC, and dashboards that the broader team runs growth decisions off of
- Execute at startup speed: Write your own specs, run your own SQL, and ship. You are a player-coach, not a manager-of-managers
Requirements:
- 6+ years of product management experience with at least 3 years focused on growth at a high-velocity consumer startup
- You've personally owned a meaningful piece of a company's growth story — and can articulate exactly which experiments and product bets drove the curve
- A proven growth toolkit: hands-on experience with referrals, lifecycle, onboarding funnels, incentive design, and experimentation infrastructure
- You've shipped enough to know what actually moves the needle vs. what looks good in a deck
- Raw analytical horsepower: you work directly with the data and don't wait for someone else to tell you what it says
- A bias for execution: you're not a manager who hires expertise. You roll up your sleeves, write the PRD, and unblock engineering yourself
- You're a poker player, sports bettor, or have a serious personal passion for iGaming
- You're crypto-native. You hold a wallet, you've used Web3 products, and you understand how on-chain identity and stablecoin rails change the consumer experience
- You've shipped growth products in regulated or high-trust categories (fintech, real-money gaming, marketplaces with money flowing through them)