Medbridge is a dynamic software-as-a-service company focused on improving healthcare solutions. They are seeking a hands-on Marketing Operations Manager to support various marketing and sales technology tasks, including HubSpot workflows, data hygiene, and campaign operations.
Responsibilities:
- Support day-to-day HubSpot tasks including contact management, list building, workflow updates, property creation, form management and report and dashboard creation
- Help maintain and resolve field mapping issues, sync errors, and data consistency
- Support enrichment workflows using tools like ZoomInfo, Clay, or similar platforms to keep data accurate. Execute ongoing data hygiene work including deduplication, field standardization, list cleanup, and segmentation
- Support HubSpot workflow builds and updates that support campaign launches, and lead routing
- Build and manage email sequences in Outreach.io, create and maintain prospect views and lists, and manage Chili Piper Rules and Routers
- Bring a curious mindset to AI-powered tools in the marketing technology stack. Help identify opportunities to simplify manual tasks or improve data quality using AI-assisted workflows
- Document workflows, processes, and field definitions to support team knowledge and continuity. Assist with pulling and formatting data for team reviews, QBRs, and ad hoc reporting requests
Requirements:
- 3+ years in Marketing Operations, Revenue Operations, or Go-To-Market Operations
- Strong experience in HubSpot across contacts, workflows, lists, behavioural events and reporting
- Working knowledge of the HubSpot and Salesforce integration, including how data syncs and troubleshooting common issues
- Experience with Chili Piper or a similar meeting scheduling and routing tools
- Strong instincts around data hygiene and a track record of keeping CRM data clean and usable
- Familiarity with data enrichment tools such as ZoomInfo, Clay, Apollo, or Clearbit
- Experience working within a sales engagement platform such as Outreach.io, SalesLoft, or HubSpot Sequences, specifically building sequences, and managing prospect views
- Ability to build reports and dashboards in HubSpot and Salesforce to support marketing and sales visibility
- AI Aptitude - comfortable experimenting with AI tools. You do not need to be an expert, but you have used tools like Claude, ChatGPT, Clay AI, or similar and are curious about automating repetitive tasks and improving data quality workflows
- Familiarity with BI or data tools such as Tableau, Looker, Power BI, or similar
- Experience with Pendo for product analytics or in-app engagement
- Experience in healthcare or healthcare technology