Sales Development Representative

Hauler Hero is a fast-growing vertical SaaS company focused on transforming the waste industry. They are seeking a Sales Development Representative to generate new business opportunities through outbound prospecting and facilitate meaningful conversations with prospective customers.

Responsibilities:

• You will generate new business opportunities through consistent, high-quality outbound activity, including cold calls, email, LinkedIn, and creative outreach
• You will research accounts, identify the right companies and contacts, prioritize your territory, and build a steady outreach rhythm that creates real pipeline for the sales team
• You will run early discovery conversations with owners, operators, dispatchers, and other decision-makers to understand how their business works today
• That means learning what tools they use, where their current process breaks down, how they manage routes, billing, dispatch, customer communication, and reporting, and whether Hauler Hero is likely to be a strong fit
• You should be able to ask clear questions, listen carefully, and identify whether there is a real business problem worth solving
• You will book product demonstrations for Account Executives and set them up with the context they need to run a strong sales conversation
• That includes clean notes, clear qualification, and a crisp handoff around the prospect’s pain, current system, urgency, and likely fit
• We care about meetings that can become real opportunities, not just calendar volume
• You will own and manage your own book of accounts
• That includes researching your territory, prioritizing accounts, managing follow-up, and building a thoughtful strategy for working through your list
• You will need to balance high activity with good judgment about where to spend your time
• You will keep HubSpot clean and accurate
• That means logging activity, tracking touches, maintaining clean account and contact data, and making sure the team can trust what is in the CRM
• Clean pipeline data matters because it drives decisions across Sales, Marketing, Customer Success, and leadership
• You will develop a strong understanding of Hauler Hero’s product, the waste industry, and the daily problems our customers face
• Our customers are hands-on operators. They do not want generic software talk. They want to know that you understand their world
• You will learn how haulers manage routes, dispatch drivers, handle billing, serve customers, track containers, and deal with the operational messiness that comes with running a hauling business
• Your feedback on messaging, targeting, objections, competitors, and customer pain should make the team better
• You will work closely with sales leadership, AEs, and marketing to improve sequences, sharpen talk tracks, and refine our outbound motion

Requirements:

• 2–3 years of experience in a sales, SDR, BDR, or customer-facing role, ideally in SaaS or technology
• Strong verbal and written communication skills
• Comfort making cold calls and handling rejection
• A competitive, self-motivated mindset
• Strong personal organization and activity discipline
• Curiosity about customers and how their businesses actually work
• Ability to build quick rapport with hands-on business owners and operators
• Coachability and willingness to apply feedback quickly
• Comfort using a CRM, with HubSpot experience a plus
• Interest in using AI, automation, and modern sales tools to work smarter
• Good judgment around qualification, follow-up, and when an opportunity is real
• Experience selling into SMB or mid-market businesses
• Experience in SaaS, vertical SaaS, or B2B technology
• Prior outbound prospecting experience in a high-activity sales environment
• Background or interest in waste, logistics, fleet, field services, trades, transportation, construction, or other operational industries
• Experience with HubSpot, sales engagement tools, call coaching tools, or AI-assisted prospecting
• Experience working with business owners, operators, dispatchers, or other non-technical buyers
• Interest in growing into an Account Executive role