ABM Campaign Manager (Remote)

ZestyAI is the leading decision intelligence platform for the property and casualty (P&C) insurance industry. They are seeking an ABM Campaign Manager to lead execution across various ABM programs and work closely with the marketing team to drive revenue through targeted campaigns.

Responsibilities:

• Lead execution of ABM programs across named accounts and broader segments — email sequences, personalized landing pages, account assets, presentations, and enablement content that helps Sales build credibility and win deals
• Write and build segmented email programs — nurture sequences, webinar and content promotions, and re-engagement programs — across MailChimp, ActiveCampaign, or equivalent
• Own the strategy and execution of our monthly executive-facing newsletters — coordinating stakeholders, drafting content, managing layout and distribution
• Build and optimize campaign landing pages in Unbounce or equivalent, including personalized and dynamic pages
• Manage LinkedIn Ads and other paid media day-to-day — performance pulls, optimization recommendations, and publisher coordination
• Partner directly with BD and Sales on named account outreach cadence and pipeline-aligned program touches
• Deliver clear, data-backed program reporting to Sales and Marketing leadership