Product Marketing Manager

Cline is the leading open-source agentic coding platform, trusted by the world's largest engineering organizations and individual developers alike. The Product Marketing Manager will shape AI-native product marketing, owning content and programs that bridge the product and market understanding, while leveraging AI-native workflows to enhance productivity and outcomes.

Responsibilities:

• Build and maintain the content that moves deals: battlecards, objection guides, demo scripts, solution briefs, and case studies across both our developer and enterprise buyer tracks
• Write with technical credibility, update in near real-time as the competitive landscape shifts, and measure whether what you produce changes outcomes in the field
• Design the systems and workflows that turn messaging into repeatable output
• Prompt libraries, launch templates, competitive intelligence workflows, editorial processes that let the whole marketing organization move faster and stay consistent
• Help develop a lean, repeatable launch system that handles high cadence without losing quality
• Define and maintain how Cline talks about itself, across both the individual developer ICP and the enterprise buyer
• Own Cline's ongoing view of the competitive landscape: Cursor, GitHub Copilot, Claude Code, Windsurf, and whatever launches next month