Retail Project Manager

Dreamline is a company focused on executing retail and omnichannel initiatives across major home improvement retailers. The Retail Project Manager will lead cross-functional projects related to product launches, merchandising displays, and online content, ensuring a seamless customer experience and strengthening retail partnerships.

Responsibilities:

• Lead end-to-end planning and execution of new product launches, display programs, and promotions across both physical stores and online platforms
• Develop and manage project timelines, deliverables, and budgets to ensure flawless execution and retailer compliance
• Coordinate internal teams (marketing, design, operations, supply chain, eCommerce, and sales) to meet all retailer deadlines
• Oversee packaging transitions, planogram updates, and resets in collaboration with category and sales teams
• Align in-store merchandising, signage, and POP with corresponding digital content to ensure cohesive storytelling and consistent pricing across channels
• Manage setup and maintenance of online product pages, A+ content, imagery, videos, and enhanced content for retail websites
• Track product availability, online assortments, and promotional synchronization between store and eCommerce listings
• Collaborate with digital marketing teams to optimize digital shelf visibility, keyword performance, and content compliance with retailer portals
• Support omnichannel readiness for new launches, ensuring accurate data syndication and cross-channel messaging alignment
• Serve as the operational point of contact for retail partners on timelines, compliance, and execution
• Ensure all assets, packaging, and display elements meet retailer-specific standards and approval requirements
• Collaborate with account teams to deliver business reviews, promotional calendars, and post-launch analysis
• Manage fixture production, logistics, and in-store installation schedules with vendors and field teams
• Create project dashboards summarizing progress, timelines, and KPIs across both store and digital channels
• Analyze performance metrics such as sell-through, traffic lift, conversion, and attachment rates
• Present key insights and recommendations to leadership and account teams for continuous improvement

Requirements:

• Bachelor's degree in Business, Marketing, or related field
• 5+ years of experience in retail project management, channel marketing, or sales operations within a home improvement or CPG manufacturer
• Direct experience supporting national retailers such as Lowe's, The Home Depot, or Menards
• Understanding of retail merchandising, planogram management, and digital content optimization
• Proficiency with project management and analytics tools (e.g., Smartsheet, Excel, Power BI, Salsify, retailer portals)
• Exceptional organizational, communication, and cross-functional collaboration skills
• Retail Project Management: 5 years (Required)
• PMP certification or equivalent project management training preferred