Pinnacle Partners, Inc is conducting a search for a strategic Product Marketing Manager. The role involves developing marketing strategies aligned with business goals and managing complex marketing initiatives across cross-functional teams.
Responsibilities:
- Develop marketing strategies throughout product lifecycle aligned with business goals
- Utilize customer personas shape marketing strategies and plans
- Create go-to-market strategies in partnership with product management, sales, and global
- Manage large, complex marketing initiatives involving cross-functional teams
- Set objectives for campaigns, channels, and events
- Lead the execution of product launches and post-market initiatives
- Review and approve campaign tactics and marketing materials
Requirements:
- Bachelor's degree in marketing, business, or related field
- 5-7 years of relevant experience in product marketing or product management
- Proven success in developing marketing strategies throughout product lifecycle
- Familiar with medical regulations in global markets
- Willingness to travel domestically and internationally up to 25% in a year