T-Mobile is a leading telecommunications company that invests in its employees through a comprehensive Total Rewards Package. The Senior Business Analyst – Fiber Market & Regional Performance is responsible for delivering actionable insights on Fiber market performance, analyzing trends, and supporting strategic decision-making to optimize business performance across various channels.
Responsibilities:
- Fiber Market & Regional Performance Analysis – Analyze performance across Fiber regions and markets including penetration (Active Subs / Eligible HHP), activations, churn, order trends, install pipeline, and subscriber growth. Identify leading indicators, performance gaps, and growth opportunities
- Funnel Performance Analytics – Evaluate end-to-end funnel performance including awareness, lead generation, conversion, installation, and retention trends. Identify friction points and opportunities to improve conversion and velocity across the customer lifecycle
- Channel Performance Insights – Assess performance across sales and distribution channels, identifying trends in conversion, productivity, and contribution to overall market growth
- Business Steering & Executive Reporting – Build recurring dashboards and executive-ready presentations that synthesize regional and market insights. Support structured business reviews with clear, data-backed recommendations
- Dashboard & Data Model Development – Design and enhance reporting frameworks using enterprise data sources (e.g., AWS Redshift, Azure, Databricks). Ensure consistency, scalability, and accuracy of performance reporting
- Cross-Functional Partnership – Collaborate with Marketing, Sales, Finance, Operations, and Data Science teams to define KPIs, align reporting needs, and translate business questions into analytical solutions
- Ad Hoc Analysis & Strategic Projects – Conduct deep-dive analyses to inform investment decisions, competitive response strategies, and growth optimization initiatives
- Also responsible for other duties/projects as assigned by business management as needed
Requirements:
- Bachelor's degree plus 5 years of related work experience OR Advanced degree with 3 years of related experience; acceptable areas of study include Business, Statistics, Economics, Data Analytics or similar degree
- 4 years of data analysis, business intelligence, or performance analytics experience
- 4 years of SQL experience with performant querying of large datasets
- 4 years of Tableau (or similar BI tool) dashboard development and data visualization
- Advanced proficiency in Microsoft Excel and PowerPoint
- Experience working with large-scale data environments (e.g., AWS Redshift, Azure, Databricks)
- Experience analyzing telecommunications, broadband, or subscription-based businesses
- Experience working with penetration-based growth models
- Experience supporting executive-level business reviews
- Experience building performance scorecards and KPI frameworks
- At least 18 years of age
- Legally authorized to work in the United States