CIQ is a company that builds enterprise infrastructure for demanding workloads, including AI and high-performance computing. They are seeking a Technical Product Marketing Manager to produce technical content, manage a webinar program, and create sales enablement materials that bridge the gap between product offerings and market understanding.
Responsibilities:
- Write and produce technical content across formats that practitioner audiences (developers, sysadmins, and infrastructure architects) actually read and trust: solution briefs, whitepapers, technical blogs, benchmark writeups, and data sheets
- Partner with engineering and product to surface technically rich stories (benchmark results, architecture decisions, integration patterns, customer outcomes) and turn them into content that supports buying decisions
- Apply established messaging and positioning consistently across all assets, maintaining accuracy and discipline across every format
- Manage production volume and editorial calendar in coordination with the broader marketing team
- Own CIQ's webinar program end-to-end: strategy, calendar, production, promotion coordination, and performance tracking
- Run a recurring cadence of webinars that support product launches, pipeline generation, and customer education, built around subject-matter experts and executives
- Produce technical video content for YouTube and social distribution, including product demos, explainers, and launch assets
- Track and report on attendance, engagement, and conversion, and use the data to improve program performance over time
- Build and maintain the technical collateral that equips sales and sales engineering to run evaluations and win competitive deals: battle cards, technical comparison guides, objection-handling frameworks, demo scripts, and proof-of-concept guides
- Identify enablement gaps in partnership with sales leadership and sales engineering, and prioritize collateral that directly supports pipeline
- Support RFP and RFI responses with accurate, current technical content
- Keep enablement materials current as the product evolves and the competitive landscape shifts
- Monitor competitor products, positioning, announcements, and community activity across the Enterprise Linux, HPC, and AI infrastructure landscape
- Produce and maintain competitive battle cards and technical comparison guides that help sales teams navigate contested deals
- Provide regular competitive updates to sales, marketing, and product teams with clear, actionable takeaways
Requirements:
- Hands-on knowledge of Linux: distributions, package management, system administration, and the Enterprise Linux landscape. You can read a technical spec, spot a weak benchmark claim, and write content that earns credibility with practitioners
- Proven track record producing technical content: solution briefs, whitepapers, technical blogs, or data sheets for developer and infrastructure audiences
- Experience building technical sales enablement materials in close partnership with sales and sales engineering teams
- Strong written communication skills. You write clearly, precisely, and without filler
- Ability to work cross-functionally with product management, engineering, and sales in a fast-moving environment
- 3 to 6 years of experience in technical marketing, technical content, or product marketing in the Linux, open source, or enterprise infrastructure software space
- Demonstrated ability to produce high-quality technical content for practitioner audiences with limited editorial oversight
- Proven track record supporting sales teams with technical collateral that gets used
- Familiarity with HPC, AI/ML infrastructure, Kubernetes, or hybrid cloud environments
- Experience with competitive intelligence in the Linux or open source ecosystem
- Experience coordinating or producing webinar programs, including technical demos and product launches
- Background engaging with open source communities: Rocky Linux, CentOS, Fedora, or similar projects
- No specific degree required. A strong portfolio and demonstrable technical fluency matter more than credentials