Brand & Content Lead

Role Overview

• Join an extremely talented team of incredibly passionate, high-energy people.
• Build a brand that's starting to get noticed.
• Focus on making Sitemark impossible to overlook.
• Use AI to improve efficiency but rely on your ideas and taste.

Requirements

• Build a content engine that scales
• Turn what's already happening at Sitemark — customer results, product launches, footage from the field, real data — into a steady stream of sharp, specific content.
• Make Sitemark unmissable
• Own our channels end to end — LinkedIn first, plus wherever the renewable energy industry actually pays attention.
• Turn our founders and experts into industry voices
• Write for and run the LinkedIn presence of our founders and key experts.
• Create moments that travel
• Watch the industry shifts, debates, and moments worth weighing in on — and turn complex renewable-energy and AI ideas into clear, bold, opinionated takes.
• Own our presence at the big trade shows
• Own the few large industrial trade shows we exhibit at each year, end to end: booth design and construction, vendors, logistics, and the on-the-ground details.
• Run it like it's yours
• Treat marketing as a growth engine, not a cost center.

Benefits

• You've built a social or content presence that grew a real audience — and you can show the work and the numbers behind it.
• You write well: sharp, specific, and opinionated, and you can make a technical subject genuinely worth reading.
• You use AI to multiply your output — and you know the difference between real leverage and slop.
• Everything you ship has your taste and judgment behind it.
• You think in systems, not one-off posts.
• You've built (or are itching to build) a repeatable content workflow.
• You get a B2B, tech, or industrial audience, and you can point to the voices that win in a space and explain why.