Director of New Revenue, Strategic Partnerships

Role Overview

Position Summary Jam+ is looking for a hands-on commercial builder to create new revenue across our ecommerce businesses. This is not a strategy-only or passive partnership-management role — we need someone willing to personally open doors, make calls, work referrals, test new sales motions, and push opportunities from idea to meeting to pilot to revenue.

You'll identify, develop, and close new DTC and ecommerce-adjacent growth opportunities while overseeing channel growth and performance — including strategic partnerships, white-label platform opportunities, procurement relationships, vertical sales programs, and new outbound sales motions. You'll work directly with the CEO and be expected to move quickly, think creatively, and operate with a high degree of ownership.

Success is measured by: revenue growth, signed partnerships, qualified pipeline, sales team effectiveness, and channel performance.

Core Mission Create new revenue by building partnerships, opening new customer segments, activating the sales team, overseeing channel growth, and finding creative ways to expand Jam+'s ecommerce businesses beyond traditional site traffic and paid media.

Key Responsibilities

• New revenue creation — Build and manage a pipeline of strategic partnerships, vertical sales opportunities, and new commercial programs. Move fast from idea to outreach to pilot to revenue. Develop creative ways to reach new customer segments (associations, procurement groups, schools, enterprise buyers, and other high-potential niches).
• Build practical business cases for new opportunities (revenue, margin, effort, timing)
• Prioritize based on speed to revenue, strategic value, and scalability
• Sales leadership — Upgrade the sales function with a more aggressive outbound motion. Set clear KPIs, scripts, and accountability. Personally lead high-value outreach and model the urgency expected from the team.
• Assess the current team and recommend changes to structure, process, and incentives
• Improve conversion of inbound leads, quotes, and dormant accounts
• Strategic partnerships — Own and expand in-progress deals. Identify new companies, platforms, and communities for co-marketing, referral, white-label, or embedded commerce opportunities. Negotiate terms alongside the CEO and cross-functional leaders.
• Build trusted relationships with senior external partners
• Convert relationships into signed, revenue-generating outcomes
• Vertical/niche market development — Identify segments where JAM can win with focused outreach and repeatable sales plays, then build testable campaigns for them.
• Target segments like associations, schools, procurement groups, and nonprofits
• Partner with ecommerce and creative teams on offers, landing pages, and collateral
• Cross-functional execution — Partner with Ecommerce, Technology, Operations, Finance, and CX to make sure new opportunities are supported, feasible, and profitable.
• Align on site experience, pricing, and margin before launching new programs
• Surface customer pain points and repeat-purchase opportunities with CX
• Reporting — Own a clear pipeline/revenue dashboard and report regularly to the CEO on activity, signed deals, and revenue impact.
• Track leading indicators (outreach, meetings, pilots) alongside results
• Continuously refine the approach based on what's working

What Success Looks Like

• 30 days: Deep understanding of the business, sales team, and channel dynamics; a prioritized target list; direct outreach underway.
• 60–90 days: A disciplined outbound cadence with real KPIs; active conversations with high-potential partners; at least one or two pilots launched or in motion.
• 6 months: Measurable pipeline and early revenue from new partnerships, verticals, or channels; repeatable playbooks taking shape.
• 12 months: Meaningful incremental revenue and a scalable pipeline that continues growing beyond year one.

Requirements

Ideal Candidate You're a hungry, entrepreneurial builder who genuinely enjoys creating revenue from scratch rather than inheriting it. Ambiguity doesn't slow you down — you're just as comfortable working without a playbook as you are following one, and you default to action over analysis. You know how to pick up the phone, turn a cold intro into a meeting, keep momentum alive across a long sales cycle, and close.

You move easily across very different rooms in the same day: a boardroom conversation with a strategic partner's senior exec, a cold call into a procurement office, a scrappy test campaign for a niche vertical, a deep dive on channel performance data, and a direct conversation with your own sales team about raising its standards.

You bring sharp sales and business development instincts, real commercial creativity, and enough fluency in ecommerce fundamentals — partnerships, sales, channels, landing pages, customer experience, repeat purchase — to see how they all connect and where the next opportunity is hiding.

Required Experience & SkillsMust-haves:

• Proven ability to create revenue from scratch through outbound sales, BD, partnerships, or new-market development
• Willingness to personally prospect and lead outreach
• Ability to manage, reset, or upgrade a sales team
• Strong commercial judgment around revenue, margin, timing, and effort
• Entrepreneurial urgency and comfort without a perfect playbook

Strong plus:

• Experience in print-on-demand, office products, ecommerce, shipping/logistics, promotional products, or B2B ecommerce
• Familiarity with ecommerce metrics (CAC, LTV, AOV, contribution margin)
• Existing relevant relationships in adjacent markets or channel/procurement spaces

What This Role Is Not Not a traditional marketing role. Not day-to-day site or marketplace management. Not a role for someone who wants to manage from above without personally creating momentum. This is for someone who wants to build, sell, test, hustle, and create measurable new revenue.

Benefits

Why Join Us? Jam+ offers a competitive benefits package including comprehensive medical, dental, and vision coverage, a 401(k) with company match, life insurance, and generous paid time off to support your professional and personal well-being.

Equal Opportunity EmployerJam+ is an Equal Opportunity Employer. We recruit, hire, and promote without regard to race, color, religion, sex, national origin, disability, sexual orientation, gender identity, or any other characteristic protected by federal, state (NYSHRL), or local (NYCHRL) law.** We provide reasonable accommodations for disabilities, religious beliefs, and pregnancy-related conditions. To request an accommodation, please contact hr@jamplus.com. ** **